Star Charms

Shoppers searched for this 208K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved +10.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $56K a year.

Searches, last 12 months

208K

Growth, 90 days vs prior 90

+10.3%

Conversion, latest week

3.0%

Market size, estimated

$56Ka year

Top search term

star charms88K searches a year

Listings sell for $8.76 on average, from $3.97 to $34.61. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $8.76 that is $0 to $876 a year per listing.

Average price

$8.76under the $15 to $100 sweet spot

Price range

$3.97–$34.61

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

$0–$876

Returns

1.4%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #1,773 within Charms. It carries 109 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

99%

Out of stock, average day

2.8%

Average rank

#1,773in Charms

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

109per listing

Listings tracked

69

15 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

15

Successful launches

0Amazon's first-year sales bar

Average brand age

27 months