Squishy Gel
MaybeProducts sell for $23.22 on average, inside the sweet spot. But shoppers spend an estimated $43K a year here, so Squishy Gel is a Maybe.
- Flapen Score
- 50 / 100Top 30% of 4,656 Arts, Crafts & Sewing niches · +4 vs the category median of 4650
- Market size
- $43K/yr84K searches / yr
- 90-day growth
- +10.1%search demand this quarter
- Competition
- 52%top-5 click share · 16 brands · 21 sellers
Flapen Score
Squishy Gel against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Squishy Gel is stronger. Inside it, weaker.
Market
The Squishy Gel market on Amazon at a glance
Shoppers on Amazon United States searched for Squishy Gel 84K times last year and spent an estimated $43K. The top 5 brands take 79% of clicks. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 2.2% of those searches ended in a purchase.
Shoppers searched for this 84K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved +10.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $43K a year.
- Searches, last 12 months
- 84K
- Growth, 90 days vs prior 90
- +10.1%
- Conversion, latest week
- 2.2%
- Market size, estimated
- $43Ka year
- Top search term
- squishy gel14K searches a year
02 · Price
A sale here is worth $23.22.
Listings sell for $23.22 on average, from $9.61 to $59.84. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $23.22 that is $0 to $2K a year per listing.
- Average price
- $23.22inside the $15 to $100 sweet spot
- Price range
- $9.61–$59.84
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 1.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.3% of listings are out of stock. The average listing ranks #717 within Sculpture Supplies. It carries 589 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 100%
- Out of stock, average day
- 11.3%
- Average rank
- #717in Sculpture Supplies
- Average rating
- 4.41 starsAmazon United States average 4.42 stars
- Average reviews
- 589per listing
- Listings tracked
- 29
04 · Newcomers
4 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 20 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 5
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 20 months
Products
Top Squishy Gel products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
LETS RESIN Flex Rubber for Making Taba Squishy-Super Soft 60oz Silicone Mix for Squishy Maker DIY Custom Cat Paws & Stress Relief Gifts
- Price
- $36.01
- Rating
- 4.5/5
- Reviews
- 954
- Age
- 1y ago

LETS RESIN Flex Rubber for Taba Squishy Kit All-in-one Beginner Kit for Squishy Maker with 16oz Silicone Gel Hamster/Capybara/Rabbit/Chick Silicone Molds Color Paste Flocking Powder Ideal Gifts
- Price
- $30.08
- Rating
- 4.5/5
- Reviews
- 954
- Age
- 11mo ago

LETS RESIN Liquid Silicone for Squishy Maker 140oz Super Soft Flex Rubber for Taba Squishy Molding Cats Paw DIY Decompression Gift
- Price
- $59.84
- Rating
- 4.5/5
- Reviews
- 954
- Age
- 1y ago

Gel for Taba Squishy Kit 7oz Liquid Silicone Super Soft Fast Cure for Squishy Maker All-in-1 Squishy Making Rubber for Cat Paw Casting Hamster Molding Stress Relief Decompression Craft Adult Hobby
- Price
- $13.38
- Rating
- 4.3/5
- Reviews
- 163
- Age
- 1y ago

Bounlgsr 36oz Silicone Squishes Gel for Taba Squishes Liquid Silicone Gel Fast Cure 1:1 Ab Ratio Mix Flex Rubber for Squishes Making Beginner Squishes Makers DIY Stress Relief Gift
- Price
- $25.06
- Rating
- 4.2/5
- Reviews
- 205
- Age
- 1y ago
Trending
estimated 90-day click momentum
LETS RESIN All-in-One Kit for Taba Squishy 16oz Flex Rubber for Squishy Maker with Larger Cat Paw & Cheese Silicone Molds Color Paste Flocking Powder Ideal DIY Gift for Family Stress Relief
- Price
- $18.86
- Rating
- 4.5/5
- Reviews
- 954
- Age
- 1y ago

Taba Squishy Making Kit DIY Taba Squishy Kit 18oz FuFu Squishy 7 Molds Silicone Liquid Silicone 1:1 AB Ratio Epoxy Resin Mix for Squishy Stress Relief Taba Squishies Gifts for Any Occasion
- Price
- $25.28
- Rating
- 4.3/5
- Reviews
- 17
- Age
- 6mo ago

Taba Squishy Kit 64 OZ Liquid Silicone for Squishy Making Kit Fufu Squishy Making Kits Super Soft Silicone Rubber 1:1 AB Ratio Mix DIY Decompression Gift
- Price
- $29.77
- Rating
- 4.2/5
- Reviews
- 71
- Age
- 1y ago

KHKD RESIN Taba Squishy Kit All-in-one Beginner Kit for Squishy Maker
- Price
- $26.53
- Rating
- 4.2/5
- Reviews
- 46
- Age
- 4mo ago

JHKL RESIN Liquid Silicone Squishy Making Kit 1:1 AB Ratio Mixed 16OZ
- Price
- $14.68
- Rating
- 4.5/5
- Reviews
- 18
- Age
- 10mo ago
Newest
by launch date
KHKD RESIN Taba Squishy Kit All-in-one Beginner Kit for Squishy Maker
- Price
- $26.53
- Rating
- 4.2/5
- Reviews
- 46
- Age
- 4mo ago

Taba Squishy Making Kit DIY Taba Squishy Kit 18oz FuFu Squishy 7 Molds Silicone Liquid Silicone 1:1 AB Ratio Epoxy Resin Mix for Squishy Stress Relief Taba Squishies Gifts for Any Occasion
- Price
- $25.28
- Rating
- 4.3/5
- Reviews
- 17
- Age
- 6mo ago

JHKL RESIN Liquid Silicone Squishy Making Kit 1:1 AB Ratio Mixed 16OZ
- Price
- $14.68
- Rating
- 4.5/5
- Reviews
- 18
- Age
- 10mo ago

LETS RESIN Bear and Axolotl Molds for Taba Squishy Cute Crochet-Texture Animal Silicone Molds Thick and Flexible Mould for Creating Unique Squishies Ideal Gifts for Your Family
- Price
- $15.81
- Rating
- 4.6/5
- Reviews
- 165
- Age
- 10mo ago

LETS RESIN Flex Rubber for Taba Squishy Kit All-in-one Beginner Kit for Squishy Maker with 16oz Silicone Gel Hamster/Capybara/Rabbit/Chick Silicone Molds Color Paste Flocking Powder Ideal Gifts
- Price
- $30.08
- Rating
- 4.5/5
- Reviews
- 954
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 52% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 falling
Sellers
21
Est. top-5 brand share
79%
Top 20: 100%
Est. top-5 click share
52%
Top 20: 92%
Open market
16%
- LET'S RESIN49%
- DecorRom11%
- Bounlgsr7%
- CHANGTIKEJI7%
- ColoPlay5%
- HECKLES5%
- Open — no brand owns it (10 brands, 16%)
Demand
Squishy Gel search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6× · 6 of 12 months tracked
Search terms
Top Squishy Gel search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- squishy gel14K/yr
- flex rubber for squishy making13K/yr
- flex rubber9K/yr
- squishy silicone6K/yr
- lets resin taba squishy kit5K/yr
- taba squishy glue5K/yr
- taba squishy silicone6K/yr
- taba squishy liquid5K/yr
- squishy resin4K/yr
- lets resin squishy kit5K/yr
Reviews and returns
What reviews say buyers love and hate about Squishy Gel
We read the reviews and the return reasons for every product selling here.
“have a sticky surface”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Squishy Gel questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









