Is squeegee art kit for kids profitable to sell on Amazon United States?

The niche generates $15K/yr across 13 tracked products. 2 of 6 products launched in the last 360 days are still selling. 90-day search growth is -47.6%. Flapen's verdict: Skip it (40/100).

How competitive is the squeegee art kit for kids niche?

9 brands and 16 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 90% of demand.

What do buyers complain about in squeegee art kit for kids?

Top complaints mined from reviews: Value For Money, Quality-Overall, Advertised Vs Actual Product. The return rate is 0.9%.

What does it cost to enter the squeegee art kit for kids niche?

Listings span $8.87–$29.77; the average listing price is $15.09 (sweet spot $15–$100). The average incumbent carries 287 reviews — the moat a new listing must climb.

squeegee art kit for kids

Skip it

Soft demand (-47.6% this quarter) — this niche doesn't clear our bar today.

Quality gap

Incredible4.0★

avg incumbent rating — lower means beatable quality

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Review moat

Great287.23

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$15.09

avg listing price — sweet spot $15–$100

Price range

Good$8.87–$29.77

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay2.7%

search→purchase rate — share of searches ending in a sale

Brand share

Bad90%

top-5 brand share — brand-locked demand

Competition

Bad81%

top-5 click share — a locked-up shelf

Market size

Bad$15K

$15K/yr · 37K searches

Growth

Bad-47.6%

90-day search growth — must beat 0% to launch

Signals Low Review Barrier Quality Gap

According to Flapen's Amazon United States niche tracking, squeegee art kit for kids is a $15K/yr Amazon United States market (37K searches/yr). The top 5 brands hold 90% of demand. Verdict: Skip it — 40/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

squeegee art kit for kids market data

Units sold / yr: 2K–2K; avg 250–500/product
Revenue / yr: $23K–$30K; units × avg price
Conversion rate: 2.7%
Avg BSR: #373
Page quality: 0%
Prime: 100%
Sponsored: 85%
Out of stock: 0.0%
Avg brand age: 38 months
Avg seller age: 171 days

Competition & brand share

The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.

Brands

9 rising

Sellers

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

PURPLE LADYBUG35%
Educational Insights31%
Bright Stripes13%
LEERYOUQU7%
Creativity for Kids5%
GAKICO4%
Open — no brand owns it (3 brands, 5%)

Demand

Weekly Amazon search volume, last 28 weeks — -47.6% search growth over the last 90 days.

Open Trend

Top squeegee art kit for kids search terms

squeegee art kit for kids16K/yr -56.3%5.0% conv.
squeegee art10K/yr -28.5%4.3% conv.
squeegee art kit6K/yr -54.3%5.1% conv.
squeegee painting kit for kids4K/yr -28.3%6.3% conv.
squeegee painting kit1K/yr -27.6%4.2% conv.
creative kids squeegee painting kit691/yr -70.4%0.0% conv.

All search terms

Top squeegee art kit for kids products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 13 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Educational Insights Squeegee Art Kit - DIY Crafts for Kids Ages 4-8 Squeegee Painting Kit for Kids Arts and Crafts Projects Mess Free Art Activities Fun Craft Kits Paint Supplies Included

Educational Insights$17.464.2★146 rev

Squeegee Art Kit for Kids - Animals Theme with Kids Painting Kit & Sticker Art - Paint Your Own Arts and Crafts for Kids - Birthday Gifts for Boys & Girls 5 6 7 8 9 - Mess Free Paint Craft Kits

PURPLE LADYBUG$14.163.7★109 rev

Bright Stripes iHeartArt Squeegee Art Kit for Kids - Easy to Use Squeegee Arts & Crafts Painting Set for Kids Ages 6+ with Paint Paper Stickers & Tools Mess Free Coloring & Educational Art Supplies

Bright Stripes$29.774.5★54 rev

Squeegee Rainbow Squeeze Art Kit for Kids - Princess & Unicorn Painting Kit with Kids Stickers & Mess Free Paints - Girls Birthday Gifts Age 6-7 8 10 Arts and Crafts for Girls - Gift for Girls

PURPLE LADYBUG$13.103.7★109 rev

LEERYOUQU Squeegee Art Craft Kit Creative Painting Kit for Kids Rainbow Scratch Paper Art Set Notebooks Magic Dot Scratch Painting Party DIY Gifts for Girls and Boys

LEERYOUQU$14.524.0★78 rev

Newest

by launch date

Rainbow Squeeze Art Kit DIY Creative Scratch Art Kit for Kids Magic Artistic Creative Squeegee Painting Set for Drawing Postcards Favors Novelty Gifts for Boys Girls (Pink)

Generic$11.981 rev

2mo ago

Squeegee Color Squeeze Art Kit - Blooms & Bugs Themed Painting for Kids Ages 4-8 Kids Painting Set with Bug Stickers Birthday Gift for Kids Age 5 6 7 8 9 - Arts and Crafts for Girls & Boys

PURPLE LADYBUG$13.91109 rev

7mo ago

Squeegee Art Kit for Kids - Animals Theme with Kids Painting Kit & Sticker Art - Paint Your Own Arts and Crafts for Kids - Birthday Gifts for Boys & Girls 5 6 7 8 9 - Mess Free Paint Craft Kits

PURPLE LADYBUG$14.16109 rev

8mo ago

Squeegee Rainbow Squeeze Art Kit for Kids - Princess & Unicorn Painting Kit with Kids Stickers & Mess Free Paints - Girls Birthday Gifts Age 6-7 8 10 Arts and Crafts for Girls - Gift for Girls

PURPLE LADYBUG$13.10109 rev

8mo ago

Educational Insights Squeegee Art Kit - DIY Crafts for Kids Ages 4-8 Squeegee Painting Kit for Kids Arts and Crafts Projects Mess Free Art Activities Fun Craft Kits Paint Supplies Included

Educational Insights$17.46146 rev

11mo ago

What buyers say about squeegee art kit for kids

What buyers praise and complain about, mined from review topics.

What buyers love

Fun/Entertainment Experience39%

“Fun gift”

Ease Of Use9%

“Easy to use”

Color6%

“The colors are nice”

Value For Money6%

“Good product for the price”

Gifting Purpose5%

“Great gift”

Advertised Vs Actual Product4%

“As advertised”

Creativity4%

“easy to do whole being creative”

Ease Of Cleaning4%

“Clean as a whistle”

Quality-Overall3%

“the craft is very cute”

Mess Free3%

“They aren't messy”

What buyers complain about

Value For Money9%

“A little expensive”

Quality-Overall8%

“Poor quality control”

Advertised Vs Actual Product8%

“it doesnt look or create the pictures the way advertised”

Mess Free7%

“it becomes real messy”

Functionality-Overall7%

“Did not work well”

Strength5%

“he wasnt strong enough to squeeze them”

Color5%

“Some of the colors didnt work”

Size-Overall5%

“The blades are shorter than the original”

Ease Of Use4%

“Not easy to use”

Paint Quality4%

“Hard to squeeze the paint out for her so she usually needs help”

Top return reasons

Value For Money15%

Size-Overall14%

Functionality-Overall11%

Advertised Vs Actual Product11%

Quality-Overall8%

Gifting Purpose6%

Product Condition5%

Paint Quality5%

Material Quality4%

Defective Material/Parts3%

Common questions

Is squeegee art kit for kids profitable to sell on Amazon United States?: The niche generates $15K/yr across 13 tracked products. 2 of 6 products launched in the last 360 days are still selling. 90-day search growth is -47.6%. Flapen's verdict: Skip it (40/100).
How competitive is the squeegee art kit for kids niche?: 9 brands and 16 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 90% of demand.
What do buyers complain about in squeegee art kit for kids?: Top complaints mined from reviews: Value For Money, Quality-Overall, Advertised Vs Actual Product. The return rate is 0.9%.
What does it cost to enter the squeegee art kit for kids niche?: Listings span $8.87–$29.77; the average listing price is $15.09 (sweet spot $15–$100). The average incumbent carries 287 reviews — the moat a new listing must climb.