Special Pencil Case

Shoppers searched for this 260K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +14.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $11K a year.

Searches, last 12 months

260K

Growth, 90 days vs prior 90

+14.9%

Conversion, latest week

0.3%

Market size, estimated

$11Ka year

Peak month

August10.9× the quietest month

Top search term

special pencil case188K searches a year

Listings sell for $14.01 on average, from $7.78 to $24.41. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $14.01 that is $4K to $7K a year per listing.

Average price

$14.01under the $15 to $100 sweet spot

Price range

$7.78–$24.41

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

250–500

Revenue per listing a year

$4K–$7K

Returns

1.3%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #201 within Organization, Storage & Transport. It carries 13,898 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#201in Organization, Storage & Transport

Average rating

4.73 starsAmazon United States average 4.42 stars

Average reviews

13,898per listing

Listings tracked

10

The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

31 months