Skip to content

Spearmint Essential Oil

Fail

Prices span $5.01–$15.72, mostly outside the sweet spot, so Spearmint Essential Oil is a Fail.

Flapen Score
49
49 / 100
Top 34% of 4,656 Arts, Crafts & Sewing niches · +3 vs the category median of 46
Market size
$255K/yr204K searches / yr
90-day growth
-0.3%search demand this quarter
Competition
67%top-5 click share · 12 brands · 19 sellers

Flapen Score

Spearmint Essential Oil against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Spearmint Essential Oil is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Spearmint Essential Oil market on Amazon at a glance

Shoppers on Amazon United States searched for Spearmint Essential Oil 204K times last year and spent an estimated $255K. The top 5 brands take 72% of clicks. Demand peaks in Aug. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 12.8% of those searches ended in a purchase.

Shoppers searched for this 204K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.8% of those searches ended in a purchase. Searches in the last 90 days moved -0.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $255K a year.

Searches, last 12 months
204K
Growth, 90 days vs prior 90
-0.3%
Conversion, latest week
12.8%
Market size, estimated
$255Ka year
Peak month
August1.8× the quietest month
Top search term
spearmint oil97K searches a year

02 · Price

A sale here is worth $9.79.

Listings sell for $9.79 on average, from $5.01 to $15.72. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,000 to 1,250 of them. At $9.79 that is $10K to $12K a year per listing.

Average price
$9.79under the $15 to $100 sweet spot
Price range
$5.01–$15.72
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
1,000–1,250
Revenue per listing a year
$10K–$12K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #13 within Soap Making. It carries 3,567 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#13in Soap Making
Average rating
4.43 starsAmazon United States average 4.42 stars
Average reviews
3,567per listing
Listings tracked
17

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
68 months

Products

Top Spearmint Essential Oil products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 falling

Sellers

19

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

22%

  • Brand 126%
  • Brand 217%
  • Brand 312%
  • Brand 48%
  • Brand 58%
  • Brand 67%

Demand

Spearmint Essential Oil search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '24Holiday '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 1.8×

Search terms

Top Spearmint Essential Oil search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • spearmint oil97K/yr
  • spearmint essential oil73K/yr
  • spearmint oil for facial hair22K/yr
  • spearmint oil essential oil3K/yr
  • spearmint oil for face4K/yr
  • spearmint essential oil organic3K/yr
  • essential oils spearmint3K/yr

Reviews and returns

What reviews say buyers love and hate about Spearmint Essential Oil

We read the reviews and the return reasons for every product selling here.

49%of positive reviews mention “Smell”
41%of negative reviews mention “Smell”
0.8%of orders come back
“Scent is weak”
A buyer, on “Smell”41% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Spearmint Essential Oil questions

Answered from the same tracked data.