Solid Color Wrapping Paper

Shoppers searched for this 79K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -2.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $23K a year.

Searches, last 12 months

79K

Growth, 90 days vs prior 90

-2.7%

Conversion, latest week

2.5%

Market size, estimated

$23Ka year

Peak month

December14.5× the quietest month

Top search term

solid color wrapping paper43K searches a year

Listings sell for $12.01 on average, from $5.31 to $37.75. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $12.01 that is $0 to $1K a year per listing.

Average price

$12.01under the $15 to $100 sweet spot

Price range

$5.31–$37.75

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

2.4%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #252 within Paper & Paper Crafts. It carries 1,415 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

4.5%

Average rank

#252in Paper & Paper Crafts

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

1,415per listing

Listings tracked

45

10 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

5Amazon's first-year sales bar

Average brand age

33 months