solar auxiliary horus heresy
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Review moat
Incredible56.86avg incumbent reviews — the moat a new listing must climb
Returns
Great1.4%return rate — above 5% kills the launch gate
Avg price
Great$87.78avg listing price — sweet spot $15–$100
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Market size
Okay$199K$199K/yr · 323K searches
Price range
Okay$34.98–$265.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-16.3%90-day search growth — must beat 0% to launch
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, solar auxiliary horus heresy is a $199K/yr Amazon United States market (323K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 40/100.
Data updated Jul 17, 2026 · scored weekly · How we score niches
solar auxiliary horus heresy market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- $263K–$351K
- units × avg price
- Conversion rate
- 0.7%
- Avg BSR
- #3,187
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 55%
- Out of stock
- 1.2%
- Avg brand age
- 48 months
- Avg seller age
- 174 days
Competition & brand share
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.Brands
2 flat
Sellers
94
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
44%
Top 20: 91%
Open market
0%
- Games Workshop92%
- Warhammer8%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -16.3% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.6×
Top solar auxiliary horus heresy search terms
- horus heresy miniatures154K/yr
- warhammer horus heresy68K/yr
- warhammer horus heresy miniatures26K/yr
- warhammer 30k18K/yr
- warhammer the horus heresy12K/yr
- warhammer 40k horus heresy9K/yr
- 30k horus heresy8K/yr
- warhammer 30k horus heresy10K/yr
- warhammer saturnine4K/yr
- saturnine horus heresy10K/yr
Top solar auxiliary horus heresy products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Warhammer - Legiones Astartes Combat Force
Games Workshop$142.374.7★21 rev
Games Workshop - Warhammer - Horus Heresy - Legiones Astartes: MK III Tactical Squad
Games Workshop$67.594.7★128 rev
Horus Heresy: Age of Darkness: Saturine
Games Workshop$254.334.4★54 rev
Games Workshop Warhammer: LEGIONES ASTARTES: MKII Assault Squad
Games Workshop$63.324.8★17 rev
Games Workshop Warhammer Legiones Astartes MKVI Tactical Squad
Games Workshop$74.004.8★192 rev
Newest
by launch date
Games Workshop Warhammer The Horus Heresy - Legiones Astartes MKIII Breacher Squad
Games Workshop$62.245 rev
Games Workshop Warhammer The Horus Heresy Legiones Astartes Cataphractii Terminators w/Volkite Chargers and Power Mauls
Games Workshop$58.325 rev
Games Workshop Warhammer The Horus Heresy Legiones Astartes Cataphractii Terminators w/Combi-Bolters and Power Fists
Games Workshop$58.478 rev
HORUS HERESY LEGIONES ASTARTES: SIEGE ASSAULT BATTLE GROUP
Games Workshop$183.126 rev
Warhammer - Legiones Astartes Combat Force
Games Workshop$142.3721 rev
Trending
90-day click momentumHORUS HERESY LEGIONES ASTARTES: SIEGE ASSAULT BATTLE GROUP
Games Workshop$183.125.0★
Games Workshop Warhammer The Horus Heresy Legiones Astartes Cataphractii Terminators w/Volkite Chargers and Power Mauls
Games Workshop$58.325.0★
Games Workshop Warhammer The Horus Heresy - Legiones Astartes MKIII Breacher Squad
Games Workshop$62.244.0★
Games Workshop Warhammer The Horus Heresy Legiones Astartes Cataphractii Terminators w/Combi-Bolters and Power Fists
Games Workshop$58.475.0★
Games Workshop Warhammer: LEGIONES ASTARTES: MKII Assault Squad
Games Workshop$63.324.8★
What buyers say about solar auxiliary horus heresy
What buyers praise and complain about, mined from review topics.What buyers love
“Awesome kit, and retty straight forward to build”
“It is a large investment in time and money”
“As advertised”
“Awesome model as always”
“It came together cleanly and is excellent”
“One of the Best Heresy Kits Overall”
“Excellent starting point for horus heresy”
“He really enjoys this game”
What buyers complain about
“Not Enough Bang for the Buck”
“Gluing on the legs can be tricky”
“Smaller than I thought”
Top return reasons
Common questions
- Is solar auxiliary horus heresy profitable to sell on Amazon United States?
- The niche generates $199K/yr across 29 tracked products. 12 of 12 products launched in the last 360 days are still selling. 90-day search growth is -16.3%. Flapen's verdict: Skip it (40/100).
- How competitive is the solar auxiliary horus heresy niche?
- 2 brands and 94 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in solar auxiliary horus heresy?
- Top complaints mined from reviews: Value For Money, Adhesion/Stickiness, Size-Overall. The return rate is 1.4%.
- When does demand for solar auxiliary horus heresy peak?
- Demand is steady year-round — the busiest month runs 1.6× the quietest.
- What does it cost to enter the solar auxiliary horus heresy niche?
- Listings span $34.98–$265.05; the average listing price is $87.78 (sweet spot $15–$100). The average incumbent carries 57 reviews — the moat a new listing must climb.