Soap Molds

Shoppers searched for this 2.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -13.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.2M a year.

Searches, last 12 months

2.7M

Growth, 90 days vs prior 90

-13.3%

Conversion, latest week

2.1%

Market size, estimated

$1.2Ma year

Peak month

January1.5× the quietest month

Top search term

soap molds766K searches a year

Listings sell for $21.11 on average, from $5.80 to $114.07. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 750 to 1,000 of them. At $21.11 that is $16K to $21K a year per listing.

Average price

$21.11inside the $15 to $100 sweet spot

Price range

$5.80–$114.07

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

750–1,000

Revenue per listing a year

$16K–$21K

Returns

1.6%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #66 within Soap Making. It carries 2,408 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

98%

Out of stock, average day

1.9%

Average rank

#66in Soap Making

Average rating

4.64 starsAmazon United States average 4.42 stars

Average reviews

2,408per listing

Listings tracked

48

7 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

3Amazon's first-year sales bar

Average brand age

39 months