Soap Cutter

Shoppers searched for this 328K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -23.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $463K a year.

Searches, last 12 months

328K

Growth, 90 days vs prior 90

-23.9%

Conversion, latest week

2.7%

Market size, estimated

$463Ka year

Peak month

November1.4× the quietest month

Top search term

soap cutter164K searches a year

Listings sell for $52.68 on average, from $5.53 to $253.95. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $52.68 that is $5K to $13K a year per listing.

Average price

$52.68inside the $15 to $100 sweet spot

Price range

$5.53–$253.95

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$5K–$13K

Returns

1.9%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 10.7% of listings are out of stock. The average listing ranks #458 within Soap Making. It carries 244 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

92%

Out of stock, average day

10.7%

Average rank

#458in Soap Making

Average rating

4.18 starsAmazon United States average 4.42 stars

Average reviews

244per listing

Listings tracked

39

15 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

15

Successful launches

4Amazon's first-year sales bar

Average brand age

38 months