Smiley Face Keychain

Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved +115.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $15K a year.

Searches, last 12 months

32K

Growth, 90 days vs prior 90

+115.3%

Conversion, latest week

4.1%

Market size, estimated

$15Ka year

Peak month

August6.0× the quietest month

Top search term

smiley face keychain17K searches a year

Listings sell for $11.10 on average, from $5.57 to $26.15. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $11.10 that is $0 to $1K a year per listing.

Average price

$11.10under the $15 to $100 sweet spot

Price range

$5.57–$26.15

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

1.3%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 12.8% of listings are out of stock. The average listing ranks #37,206 within Charms. It carries 187 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

97%

Out of stock, average day

12.8%

Average rank

#37,206in Charms

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

187per listing

Listings tracked

38

11 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

11

Successful launches

1Amazon's first-year sales bar

Average brand age

27 months