small safety pins
Skip itPrices mostly outside the sweet spot ($3.66–$7.83) — this niche doesn't clear our bar today.
Conversion
Incredible15.4%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Growth
Good+24.9%90-day search growth — must beat 0% to launch
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Market size
Okay$139K$139K/yr · 170K searches
Review moat
Okay3,722.45avg incumbent reviews — the moat a new listing must climb
Avg price
Bad$5.31avg listing price — sweet spot $15–$100
Price range
Bad$3.66–$7.83cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, small safety pins is a $139K/yr Amazon United States market (170K searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Oct. Verdict: Skip it — 49/100.
Data updated Jul 18, 2026 · scored weekly · How we score niches
small safety pins market data
- Units sold / yr
- 25K–30K
- avg 1,250–1,500/product
- Revenue / yr
- $133K–$159K
- units × avg price
- Conversion rate
- 15.4%
- Avg BSR
- #56
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 85%
- Out of stock
- 1.5%
- Avg brand age
- 40 months
- Avg seller age
- 174 days
Competition & brand share
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.Brands
14 falling
Sellers
16
Top-5 brand share
76%
Top 20: 100%
Top-5 click share
61%
Top 20: 100%
Open market
18%
- keepsweat38%
- Huhuhero13%
- Luxurecourt10%
- A+DAY7%
- XIYAOXI7%
- Wenrook6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +24.9% search growth over the last 90 days.Peak months: Oct · busiest ÷ quietest = 1.8×
Top small safety pins search terms
- small safety pins63K/yr
- mini safety pins26K/yr
- small safety pins for clothes23K/yr
- safety pins small23K/yr
- tiny safety pins14K/yr
- mini safety pins for clothes4K/yr
- small safety pins for tags7K/yr
- tiny safety pins for clothes4K/yr
- safety pins small pack3K/yr
- small safety pin3K/yr
Top small safety pins products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 20 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
120 Pcs Small Safety Pins Silvery 0.75Inch/19mm Silvery Safety Pins for Clothes Metal Tiny Clothes Pin Rust Resistant Mini Safety Pin for Art Crafting Sewing Jewelry Making
keepsweat$4.954.5★206 rev
Gold Safety Pins Small Safety Pins for Clothes 19mm Metal Mini Saftey Pin for Tag Art Crafting Sewing Jewelry Making (120Pcs/Box)
keepsweat$4.974.5★963 rev
Huhuhero 160Pcs Safety Pins Large & Small Safety Pins for Clothes Sewing Craft 5 Assorted Sizes Sharp Edge Pins Bulk Art and Craft Supplies (Sliver)
Huhuhero$3.894.4★10,641 rev
250 Pack Safety Pins by Luxurecourt 4 Assorted Sizes of Durable Silver Small and Large Safety Pins Bulk Rust-Resistant Nickel Plated Steel Sharp Edge Pins for Clothes Sewing Arts & Craft
Luxurecourt$6.284.3★5,642 rev
XIYAOXI 19mm Mini Safety Pins - Pack of 200pcs Small Colors Safety Pins- Versatile Clothing Tag Pins for Repair Crafting & Fashion Accessories Making in a PP Box
XIYAOXI$4.344.6★192 rev
Newest
by launch date
Hudinsun 210 PCS Small Safety Pins Assorted Silver and Black and Gold Safety Pins Bulk for Sewing and Clothes(19mm)
Hudinsun$3.9988 rev
XIYAOXI 19mm Mini Safety Pins - Pack of 200pcs Small Colors Safety Pins- Versatile Clothing Tag Pins for Repair Crafting & Fashion Accessories Making in a PP Box
XIYAOXI$4.34192 rev
Mr. Pen- Small Safety Pins 0.75 Inch 500 Pack Nickel Plated Steel
Mr. Pen$3.9218,994 rev
120 Pcs Small Safety Pins Silvery 0.75Inch/19mm Silvery Safety Pins for Clothes Metal Tiny Clothes Pin Rust Resistant Mini Safety Pin for Art Crafting Sewing Jewelry Making
keepsweat$4.95206 rev
Huhuhero 160Pcs Safety Pins Large & Small Safety Pins for Clothes Sewing Craft 5 Assorted Sizes Sharp Edge Pins Bulk Art and Craft Supplies (Sliver)
Huhuhero$3.8910,641 rev
Trending
90-day click momentumMr. Pen- Small Safety Pins 0.75 Inch 500 Pack Nickel Plated Steel
Mr. Pen$3.924.6★
joaoxoko Safety pins 150pcs 0.75inch Safety pins for Clothes for Clothing Sewing Handicrafts Quilting Jewelry MakingBlack Hijab pins (Black)
joaoxoko$3.664.0★
250 Pack Safety Pins by Luxurecourt 4 Assorted Sizes of Durable Silver Small and Large Safety Pins Bulk Rust-Resistant Nickel Plated Steel Sharp Edge Pins for Clothes Sewing Arts & Craft
Luxurecourt$6.284.3★
XIYAOXI 19mm Mini Safety Pins - Pack of 200pcs Small Colors Safety Pins- Versatile Clothing Tag Pins for Repair Crafting & Fashion Accessories Making in a PP Box
XIYAOXI$4.344.6★
120 Pcs Small Safety Pins Silvery 0.75Inch/19mm Silvery Safety Pins for Clothes Metal Tiny Clothes Pin Rust Resistant Mini Safety Pin for Art Crafting Sewing Jewelry Making
keepsweat$4.954.5★
What buyers say about small safety pins
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent Product”
“Nice assortment of sizes”
“As described”
“Well worth it”
“Easy to use”
“Very safe Safety Pins”
“Very sturdy”
“Easy to unlock and lock”
“So far they have been safe”
“Very light duty safety pins”
What buyers complain about
“Too flimsy”
“Perhaps these didnt go through quality control”
“The pins are thin”
“the large too big”
“Not for thick material”
“break very easily”
“Hard to use”
“Not heavy duty as advertised”
“Cheap”
“To thin and bend easily”
Top return reasons
Common questions
- Is small safety pins profitable to sell on Amazon United States?
- The niche generates $139K/yr across 20 tracked products. 90-day search growth is +24.9%. Flapen's verdict: Skip it (49/100).
- How competitive is the small safety pins niche?
- 14 brands and 16 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 76% of demand.
- What do buyers complain about in small safety pins?
- Top complaints mined from reviews: Strength, Quality-Overall, Thickness. The return rate is 0.8%.
- When does demand for small safety pins peak?
- Demand peaks in Oct; the busiest month runs 1.8× the quietest.
- What does it cost to enter the small safety pins niche?
- Listings span $3.66–$7.83; the average listing price is $5.31 (sweet spot $15–$100). The average incumbent carries 3,722 reviews — the moat a new listing must climb.