Small Letter Stencils
MaybeThe top 5 brands take only 46% of clicks. But shoppers spend an estimated $51K a year here, so Small Letter Stencils is a Maybe.
- Flapen Score
- 50 / 100Top 30% of 4,656 Arts, Crafts & Sewing niches · +4 vs the category median of 4650
- Market size
- $51K/yr159K searches / yr
- 90-day growth
- +4.9%search demand this quarter
- Competition
- 28%top-5 click share · 39 brands · 47 sellers
Flapen Score
Small Letter Stencils against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Small Letter Stencils is stronger. Inside it, weaker.
Market
The Small Letter Stencils market on Amazon at a glance
Shoppers on Amazon United States searched for Small Letter Stencils 159K times last year and spent an estimated $51K. The top 5 brands take 46% of clicks. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 3.0% of those searches ended in a purchase.
Shoppers searched for this 159K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved +4.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $51K a year.
- Searches, last 12 months
- 159K
- Growth, 90 days vs prior 90
- +4.9%
- Conversion, latest week
- 3.0%
- Market size, estimated
- $51Ka year
- Peak month
- October1.5× the quietest month
- Top search term
- small letter stencils24K searches a year
02 · Price
A sale here is worth $10.76.
Listings sell for $10.76 on average, from $5.05 to $22.57. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $10.76 that is $0 to $1K a year per listing.
- Average price
- $10.76under the $15 to $100 sweet spot
- Price range
- $5.05–$22.57
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 2.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #553 within Drawing. It carries 682 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 100%
- Out of stock, average day
- 3.3%
- Average rank
- #553in Drawing
- Average rating
- 4.47 starsAmazon United States average 4.42 stars
- Average reviews
- 682per listing
- Listings tracked
- 64
04 · Newcomers
2 of last year's 11 launches cleared the first-year sales bar.
11 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 11
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Small Letter Stencils products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 28% of clicks. An open shelf where new products get seen.
Brands
39 rising
Sellers
47
Top-5 brand share
46%
Top 20: 86%
Top-5 click share
28%
Top 20: 64%
Open market
51%
- Brand 116%
- Brand 210%
- Brand 37%
- Brand 47%
- Brand 55%
- Brand 64%
Demand
Small Letter Stencils search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Small Letter Stencils search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- small letter stencils24K/yr
- calligraphy stencils23K/yr
- cursive stencils15K/yr
- bubble letter stencils13K/yr
- letter stencils for fabric15K/yr
- cursive letter stencils9K/yr
- abc stencils7K/yr
- block letter stencils6K/yr
- writing stencils5K/yr
- font stencils6K/yr
Reviews and returns
What reviews say buyers love and hate about Small Letter Stencils
We read the reviews and the return reasons for every product selling here.
“is larger than u think”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Small Letter Stencils questions
Answered from the same tracked data.









