Small Hole Punch

Shoppers searched for this 234K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.7% of those searches ended in a purchase. Searches in the last 90 days moved -7.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $136K a year.

Searches, last 12 months

234K

Growth, 90 days vs prior 90

-7.0%

Conversion, latest week

7.7%

Market size, estimated

$136Ka year

Peak month

September1.4× the quietest month

Top search term

small hole punch74K searches a year

Listings sell for $7.51 on average, from $4.25 to $12.74. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $7.51 that is $4K to $6K a year per listing.

Average price

$7.51under the $15 to $100 sweet spot

Price range

$4.25–$12.74

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

500–750

Revenue per listing a year

$4K–$6K

Returns

2.1%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #155 within Paper & Paper Crafts. It carries 526 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#155in Paper & Paper Crafts

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

526per listing

Listings tracked

24

7 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

7Amazon's first-year sales bar

Average brand age

41 months