Silhouette Cutting Mat

Shoppers searched for this 72K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.0% of those searches ended in a purchase. Searches in the last 90 days moved +1.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $157K a year.

Searches, last 12 months

72K

Growth, 90 days vs prior 90

+1.8%

Conversion, latest week

14.0%

Market size, estimated

$157Ka year

Peak month

December1.6× the quietest month

Top search term

silhouette cutting mat49K searches a year

Listings sell for $15.62 on average, from $8.13 to $32.86. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 750 to 1,000 of them. At $15.62 that is $12K to $16K a year per listing.

Average price

$15.62inside the $15 to $100 sweet spot

Price range

$8.13–$32.86

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

750–1,000

Revenue per listing a year

$12K–$16K

Returns

1.1%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #43 within Quilting. It carries 6,396 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#43in Quilting

Average rating

4.65 starsAmazon United States average 4.42 stars

Average reviews

6,396per listing

Listings tracked

13

The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

63 months