Shipping Paper
MaybeBuyers convert on 10.6% of searches. But the products selling today already average 4.7★, so Shipping Paper is a Maybe.
- Flapen Score
- 54 / 100Top 16% of 4,656 Arts, Crafts & Sewing niches · +8 vs the category median of 4654
- Market size
- $336K/yr172K searches / yr
- 90-day growth
- +0.8%search demand this quarter
- Competition
- 49%top-5 click share · 19 brands · 39 sellers
Flapen Score
Shipping Paper against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Shipping Paper is stronger. Inside it, weaker.
Market
The Shipping Paper market on Amazon at a glance
Shoppers on Amazon United States searched for Shipping Paper 172K times last year and spent an estimated $336K. The top 5 brands take 76% of clicks. Demand peaks in Nov. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
An estimated 10.6% of those searches ended in a purchase.
Shoppers searched for this 172K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.6% of those searches ended in a purchase. Searches in the last 90 days moved +0.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $336K a year.
- Searches, last 12 months
- 172K
- Growth, 90 days vs prior 90
- +0.8%
- Conversion, latest week
- 10.6%
- Market size, estimated
- $336Ka year
- Peak month
- November2.4× the quietest month
- Top search term
- shipping paper63K searches a year
02 · Price
A sale here is worth $18.38.
Listings sell for $18.38 on average, from $6.02 to $51.49. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $18.38 that is $9K to $14K a year per listing.
- Average price
- $18.38inside the $15 to $100 sweet spot
- Price range
- $6.02–$51.49
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $9K–$14K
- Returns
- 1.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
91% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #17 within Paper & Paper Crafts. It carries 5,396 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 97%
- Out of stock, average day
- 0.0%
- Average rank
- #17in Paper & Paper Crafts
- Average rating
- 4.65 starsAmazon United States average 4.42 stars
- Average reviews
- 5,396per listing
- Listings tracked
- 32
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Shipping Paper products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
PerkHomy Brown Kraft Paper Roll 17.5 x 1 200 (100) for Gift Wrapping Bulletin Board Craft Art Bouquet Flower Packing Valentines Easel Moving Shipping Floor Poster Covering Table 70GSM 50LB
- Price
- $7.32
- Rating
- 4.7/5
- Reviews
- 5,280
- Age
- 3y ago

100 Sheets Packing Paper for Moving Newsprint Paper for Packing Wrapping Wrapping Paper for Packaging Glasses Dishes - Must Have Packing Supplies for Moving Box Filler(12 * 24in)
- Price
- $10.00
- Rating
- 4.6/5
- Reviews
- 1,692
- Age
- 2y ago

Bryco Goods Jumbo Kraft Paper Roll - Brown - 18 x 2100 (175) - USA Made - Suitable for Packing - Moving - Shipping - Crafts - Wall Art - Bulletin Boards - Floor Covering - Table Runner
- Price
- $16.94
- Rating
- 4.7/5
- Reviews
- 33,466
- Age
- 8y ago

Vanhench Brown Wrapping Paper Roll Craft Kraft Packing Paper 17.5x 1200(100) for Birthday Gift Bulletin Board Arts Bouquet Flower Table Covering Poster Moving Supplies 70GSM 50LB
- Price
- $7.63
- Rating
- 4.7/5
- Reviews
- 5,921
- Age
- 3y ago

Elementree Brown Packing Paper Sheets for Moving & Shipping - 1500 Count (1375 Feet) - 14.5 x 11 Sheet Size - Sustainable Void Fill Packaging Made in the USA - Kraft Paper Thickness (00919)
- Price
- $34.94
- Rating
- 4.7/5
- Reviews
- 385
- Age
- 3y ago
Trending
estimated 90-day click momentum
Elementree Brown Packing Paper Sheets for Moving & Shipping - 250 Count (229 Feet) - 14.5 x 11 Sheet Size - Sustainable Void Fill Packaging Made in the USA - Kraft Paper Thickness (00923)
- Price
- $13.60
- Rating
- 4.7/5
- Reviews
- 385
- Age
- 11mo ago

Bryco Goods Newsprint Packing Paper Sheets for Moving - 1.5lb - 50 Sheets of Newspaper Paper - Wrapping and Protecting Fragile Items Box Filler Shipping Supplies - 27 x 17 - Made in the USA
- Price
- $8.42
- Rating
- 4.8/5
- Reviews
- 20,266
- Age
- 2y ago

Honeycomb Packing Paper 12 inch x 200 ft Bubble Cushioning Wrap for Packing Moving Products Gifts Wrapping Paper Recyclable and Biodegradable Shipping Packing Materials with 20 Fragile Sticker Labels
- Price
- $17.32
- Rating
- 4.5/5
- Reviews
- 3,003
- Age
- 4y ago

100 Sheets Packing Paper for Moving Newsprint Paper for Packing Wrapping Wrapping Paper for Packaging Glasses Dishes - Must Have Packing Supplies for Moving Box Filler(12 * 24in)
- Price
- $10.00
- Rating
- 4.6/5
- Reviews
- 1,692
- Age
- 2y ago

Bryco Goods Jumbo Kraft Paper Roll - Brown - 18 x 2100 (175) - USA Made - Suitable for Packing - Moving - Shipping - Crafts - Wall Art - Bulletin Boards - Floor Covering - Table Runner
- Price
- $16.94
- Rating
- 4.7/5
- Reviews
- 33,466
- Age
- 8y ago
Newest
by launch date
Elementree Brown Packing Paper Sheets for Moving & Shipping - 250 Count (229 Feet) - 14.5 x 11 Sheet Size - Sustainable Void Fill Packaging Made in the USA - Kraft Paper Thickness (00923)
- Price
- $13.60
- Rating
- 4.7/5
- Reviews
- 385
- Age
- 11mo ago

SMART&CASUAL Brown Wrapping Paper Roll 17.81 200(100) Kraft Paper for Craft Gift Bulletin Board Banner Bouquet Flower Table Covering Packing Shipping Moving 70GSM 50LB(Brown 17.8 x 1 200)
- Price
- $7.30
- Rating
- 4.6/5
- Reviews
- 1,614
- Age
- 2y ago

Honeycomb Packing Paper 12 x 150ft with Rope & 20 Fragile Stickers|Shipping & Moving Supplies|Small Business Packaging Supplies|Eco Friendly Bubble Wrap Packing Boxes for Moving Certified FSC C204227
- Price
- $14.97
- Rating
- 4.6/5
- Reviews
- 1,885
- Age
- 2y ago

PerkHomy 36 x 2 400 (200) Brown Kraft Paper Roll for Craft Bulletin Board Paper Art Table Covering Crafting Gift Wrapping Bouquet Packing Parcel 70GSM 50LB (Brown 36 x 200)
- Price
- $29.54
- Rating
- 4.7/5
- Reviews
- 1,424
- Age
- 2y ago

PerkHomy Brown Kraft Paper Roll 17.5 x 600 (50) for Gift Wrapping Bulletin Board Craft Art Bouquet Flower Packing Moving Shipping Floor Covering Table 70GSM 50LB (Brown 17.5 x 50)
- Price
- $6.02
- Rating
- 4.7/5
- Reviews
- 974
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
19 falling
Sellers
39
Est. top-5 brand share
76%
Top 20: 100%
Est. top-5 click share
49%
Top 20: 90%
Open market
20%
- Bryco Goods25%
- PH PERKHOMY16%
- Elementree13%
- Shinok13%
- Vanhench10%
- Purple Papers4%
Demand
Shipping Paper search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 2.4×
Search terms
Top Shipping Paper search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- shipping paper63K/yr
- packaging paper34K/yr
- packing paper for shipping34K/yr
- packaging paper for shipping12K/yr
- paper wrap for packing10K/yr
- shipping wrapping paper6K/yr
- package paper6K/yr
- paper packaging3K/yr
- package paper for shipping3K/yr
- package wrapping paper for shipping2K/yr
Reviews and returns
What reviews say buyers love and hate about Shipping Paper
We read the reviews and the return reasons for every product selling here.
“Not the right size”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Shipping Paper questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









