Ship
MaybeThe top 5 products take only 17% of clicks. But buyers convert on only 0.5% of searches, so Ship is a Maybe.
- Flapen Score
- 57 / 100Top 8% of 4,656 Arts, Crafts & Sewing niches · +11 vs the category median of 4657
- Market size
- $249K/yr687K searches / yr
- 90-day growth
- +0.1%search demand this quarter
- Competition
- 17%top-5 click share · 80 brands · 261 sellers
Flapen Score
Ship against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Ship is stronger. Inside it, weaker.
Market
The Ship market on Amazon at a glance
Shoppers on Amazon United States searched for Ship 687K times last year and spent an estimated $249K. The top 5 brands take 35% of clicks. Demand peaks in Dec. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
An estimated 0.5% of those searches ended in a purchase.
Shoppers searched for this 687K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +0.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $249K a year.
- Searches, last 12 months
- 687K
- Growth, 90 days vs prior 90
- +0.1%
- Conversion, latest week
- 0.5%
- Market size, estimated
- $249Ka year
- Peak month
- December3.1× the quietest month
- Top search term
- ship131K searches a year
02 · Price
A sale here is worth $74.06.
Listings sell for $74.06 on average, from $5.13 to $919.54. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $74.06 that is $0 to $7K a year per listing.
- Average price
- $74.06inside the $15 to $100 sweet spot
- Price range
- $5.13–$919.54
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$7K
- Returns
- 2.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
93% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #784 within Model & Hobby Building. It carries 1,064 reviews at 4.36 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 93%
- Out of stock, average day
- 3.2%
- Average rank
- #784in Model & Hobby Building
- Average rating
- 4.36 starsAmazon United States average 4.42 stars
- Average reviews
- 1,064per listing
- Listings tracked
- 138
04 · Newcomers
20 of last year's 30 launches cleared the first-year sales bar.
30 products launched here in the last 12 months. 20 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 30
- Successful launches
- 20Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Ship products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 17, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
GAWEGM Ship Model Building Kits - Scale 1/96 Classics Antique Ship Model Harvey 1847 Wooden Sailboat DIY Hobby Boat
- Price
- $36.01
- Rating
- 3.5/5
- Reviews
- 97
- Age
- 3y ago

SAILINGSTORY Wooden Pirate Ship Model Black Pearl Sailing Ship Decor10
- Price
- $27.19
- Rating
- 4.4/5
- Reviews
- 47
- Age
- 1y ago

Wooden Sailboat Model 8.5 Tall Marine Coastal Sailing Ship Model Mediterranean Style Wood Handcrafted Sailing Boat Vintage Nautical Ocean Theme Sail Boat Ornaments Home Office Tabletop Decors
- Price
- $17.30
- Rating
- 4.2/5
- Reviews
- 67
- Age
- 4y ago

GAWEGM Wooden Ship Model Building Kits for Adults - 1/96 Scale Harvey 1847 Model Ships Assembled with Metal Accessory for Collection Teaching Exhibition Ship Model Hobby Assemble Expert
- Price
- $70.24
- Rating
- 3.7/5
- Reviews
- 152
- Age
- 4y ago

Tamiya Models Fletcher Class Destroyer
- Price
- $29.22
- Rating
- 4.6/5
- Reviews
- 567
- Age
- 24y ago
Trending
estimated 90-day click momentum
Goldlok Pirate Ship Adventure Playset with Lights and Sounds - Includes 2 Pirate Figures Treasure Chest & Cannons - Pretend Play Gift for Kids Ages 3+ Boys Girls - Birthday for Kids
- Price
- $56.05
- Rating
- 4.7/5
- Reviews
- 39
- Age
- 8mo ago

LEGO Icons Captain Jack Sparrows Pirate Ship Building Set for Adults Ages 18+ - Room Decor for Office Bedroom or Shelf - Collectible Black Pearl Ship for Pirates of The Caribbean Fans - 10365
- Price
- $378.01
- Rating
- 4.9/5
- Reviews
- 283
- Age
- 8mo ago

Siku 1720 Super AIDAluna Cruise White
- Price
- $25.61
- Rating
- 4.4/5
- Reviews
- 1,494
- Age
- 14y ago

HAPYLY 1/130 Scale DIY Hobby Wooden Ship Science Equipmen Assembly Model Boat Kits Sailing Boat Kit Decor Toy Gift
- Price
- $17.41
- Rating
- 3.4/5
- Reviews
- 621
- Age
- 8y ago

Wooden Sailboat Model 8.5 Tall Marine Coastal Sailing Ship Model Mediterranean Style Wood Handcrafted Sailing Boat Vintage Nautical Ocean Theme Sail Boat Ornaments Home Office Tabletop Decors
- Price
- $17.30
- Rating
- 4.2/5
- Reviews
- 67
- Age
- 4y ago
Newest
by launch date
LEGO Icons Captain Jack Sparrows Pirate Ship Building Set for Adults Ages 18+ - Room Decor for Office Bedroom or Shelf - Collectible Black Pearl Ship for Pirates of The Caribbean Fans - 10365
- Price
- $378.01
- Rating
- 4.9/5
- Reviews
- 283
- Age
- 8mo ago

Goldlok Pirate Ship Adventure Playset with Lights and Sounds - Includes 2 Pirate Figures Treasure Chest & Cannons - Pretend Play Gift for Kids Ages 3+ Boys Girls - Birthday for Kids
- Price
- $56.05
- Rating
- 4.7/5
- Reviews
- 39
- Age
- 8mo ago

TYCOLE Pirate Ship Building Set with Lights - Mayflower Ship Model Toy Great Home&Office Decoration for Pirates Fans Idea Choice for Adults and Boys Aged 8-14 as Birthday Christmas Gifts(2076PCS)
- Price
- $56.37
- Rating
- 4.3/5
- Reviews
- 121
- Age
- 11mo ago

SAILINGSTORY Wooden Pirate Ship Model Black Pearl Sailing Ship Decor10
- Price
- $27.19
- Rating
- 4.4/5
- Reviews
- 47
- Age
- 1y ago

ROKR Seahorse Barque 3D Wooden Puzzle for Adult - Sailboat Model Kit 603-Piece DIY Assembly 1:100 Scale Sailboat MCB02
- Price
- $48.96
- Rating
- 4.4/5
- Reviews
- 222
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 17% of clicks, no more. An open shelf where new products get seen.
Brands
80 falling
Sellers
261
Est. top-5 brand share
35%
Top 20: 69%
Est. top-5 click share
17%
Top 20: 45%
Open market
61%
- HOME DECOR SAILINGSTORY13%
- GAWEGM8%
- CubicFun7%
- LEGO3%
- Ibluelover3%
- TAMIYA3%
Demand
Ship search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 3.1×
Search terms
Top Ship search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- ship131K/yr
- pirate ship139K/yr
- model ship54K/yr
- ships43K/yr
- model ships31K/yr
- ship model33K/yr
- model ship kits for adults32K/yr
- model ship kit29K/yr
- ship model kit27K/yr
- model boat22K/yr
Reviews and returns
What reviews say buyers love and hate about Ship
We read the reviews and the return reasons for every product selling here.
“Bad fit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Ship questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









