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Sew in Interfacing

Fail

Shoppers spend an estimated $57K a year here, so Sew in Interfacing is a Fail.

Flapen Score
44
44 / 100
Ranks 2,771 of 4,656 Arts, Crafts & Sewing niches · −2 vs the category median of 46
Market size
$57K/yr65K searches / yr
90-day growth
-9.2%search demand this quarter
Competition
62%top-5 click share · 9 brands · 108 sellers

Flapen Score

Sew in Interfacing against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Sew in Interfacing is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sew in Interfacing market on Amazon at a glance

Shoppers on Amazon United States searched for Sew in Interfacing 65K times last year and spent an estimated $57K. The top 5 brands take 89% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 2.9% of those searches ended in a purchase.

Shoppers searched for this 65K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -9.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $57K a year.

Searches, last 12 months
65K
Growth, 90 days vs prior 90
-9.2%
Conversion, latest week
2.9%
Market size, estimated
$57Ka year
Top search term
peltex9K searches a year

02 · Price

A sale here is worth $30.73.

Listings sell for $30.73 on average, from $8.79 to $119.66. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $30.73 that is $3K to $8K a year per listing.

Average price
$30.73inside the $15 to $100 sweet spot
Price range
$8.79–$119.66
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$3K–$8K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 61% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #208 within Sewing Notions & Supplies. It carries 468 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
61%
Out of stock, average day
0.0%
Average rank
#208in Sewing Notions & Supplies
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
468per listing
Listings tracked
18

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Sew in Interfacing products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 rising

Sellers

108

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

8%

  • Brand 164%
  • Brand 210%
  • Brand 36%
  • Brand 46%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (3 brands, 8%)

Demand

Sew in Interfacing search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '26JanFebMarAprMayJunJul

No pronounced peak months · busiest ÷ quietest = 1.4× · 7 of 12 months tracked

Search terms

Top Sew in Interfacing search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • peltex9K/yr
  • peltex 72f double-sided fusible ultra firm stabilizer9K/yr
  • pellon 71f6K/yr
  • sew in interfacing6K/yr
  • pellon 71f peltex ultra-firm 1-sided fusible stabilizer4K/yr
  • peltex 71f single-sided fusible interfacing4K/yr
  • pellon peltex4K/yr
  • pellon peltex 71f3K/yr
  • peltex 72f4K/yr
  • pellon 704K/yr

Reviews and returns

What reviews say buyers love and hate about Sew in Interfacing

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Adhesion/Stickiness”
0.8%of orders come back
“Poor adhesion”
A buyer, on “Adhesion/Stickiness”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Sew in Interfacing questions

Answered from the same tracked data.