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Security Patch

Fail

Shoppers spend an estimated $65K a year here, so Security Patch is a Fail.

Flapen Score
42
42 / 100
Ranks 3,179 of 4,656 Arts, Crafts & Sewing niches · −4 vs the category median of 46
Market size
$65K/yr139K searches / yr
90-day growth
-10.7%search demand this quarter
Competition
55%top-5 click share · 23 brands · 25 sellers

Flapen Score

Security Patch against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Security Patch is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Security Patch market on Amazon at a glance

Shoppers on Amazon United States searched for Security Patch 139K times last year and spent an estimated $65K. The top 5 brands take 60% of clicks. Demand peaks in Oct–Nov. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 3.5% of those searches ended in a purchase.

Shoppers searched for this 139K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -10.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $65K a year.

Searches, last 12 months
139K
Growth, 90 days vs prior 90
-10.7%
Conversion, latest week
3.5%
Market size, estimated
$65Ka year
Peak month
October2.0× the quietest month
Top search term
security patch54K searches a year

02 · Price

A sale here is worth $13.38.

Listings sell for $13.38 on average, from $7.20 to $21.15. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $13.38 that is $1K to $3K a year per listing.

Average price
$13.38under the $15 to $100 sweet spot
Price range
$7.20–$21.15
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
3.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 7.3% of listings are out of stock. The average listing ranks #3,081 within Trim & Embellishments. It carries 148 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
93%
Out of stock, average day
7.3%
Average rank
#3,081in Trim & Embellishments
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
148per listing
Listings tracked
28

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top Security Patch products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

Brands

23 falling

Sellers

25

Top-5 brand share

60%

Top 20: 97%

Top-5 click share

55%

Top 20: 92%

Open market

36%

  • Brand 118%
  • Brand 218%
  • Brand 315%
  • Brand 45%
  • Brand 55%
  • Brand 64%

Demand

Security Patch search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 2.0×

Search terms

Top Security Patch search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • security patch54K/yr
  • security patch for vest17K/yr
  • security patches15K/yr
  • security velcro patch12K/yr
  • security officer patch7K/yr
  • security patch velcro4K/yr
  • security velcro patch for vest7K/yr
  • security badge patch5K/yr
  • security vest patch5K/yr
  • velcro security patch4K/yr

Reviews and returns

What reviews say buyers love and hate about Security Patch

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Quality-Overall”
29%of negative reviews mention “Advertised Vs Actual Product”
3.2%of orders come back
“Deceiving pictures”
A buyer, on “Advertised Vs Actual Product”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Security Patch questions

Answered from the same tracked data.