Is scrubby yarn profitable to sell on Amazon United States?

The niche generates $91K/yr across 70 tracked products. 0 of 13 products launched in the last 360 days are still selling. 90-day search growth is -15.4%. Flapen's verdict: Worth a look (50/100).

How competitive is the scrubby yarn niche?

21 brands and 51 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 77% of demand.

What do buyers complain about in scrubby yarn?

Top complaints mined from reviews: Thickness, Ease Of Use, Size-Overall. The return rate is 1.5%.

When does demand for scrubby yarn peak?

Demand peaks in Nov; the busiest month runs 1.6× the quietest.

What does it cost to enter the scrubby yarn niche?

Listings span $5.98–$41.86; the average listing price is $17.24 (sweet spot $15–$100). The average incumbent carries 824 reviews — the moat a new listing must climb.

scrubby yarn

Worth a look

Shows a fragmented shelf (top 5 take 26% of clicks), but soft demand (-15.4% this quarter) keeps it on the watch list.

Competition

Great26%

top-5 click share — an open shelf

Returns

Great1.5%

return rate — above 5% kills the launch gate

Avg price

Great$17.24

avg listing price — sweet spot $15–$100

Price range

Great$5.98–$41.86

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good823.61

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay77%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.2%

search→purchase rate — share of searches ending in a sale

Market size

Bad$91K

$91K/yr · 238K searches

Growth

Bad-15.4%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, scrubby yarn is a $91K/yr Amazon United States market (238K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Nov. Verdict: Worth a look — 50/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

scrubby yarn market data

Units sold / yr: 6K–8K; avg 0–100/product
Revenue / yr: $103K–$138K; units × avg price
Conversion rate: 2.2%
Avg BSR: #962
Page quality: 0%
Prime: 94%
Sponsored: 63%
Out of stock: 8.2%
Avg brand age: 50 months
Avg seller age: 147 days

Competition & brand share

Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.

Brands

21 falling

Sellers

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

26%

Top 20: 62%

Open market

18%

Red Heart38%
BambooMN13%
Timgle13%
Amylove8%
Lion Brand Yarn6%
Coopay5%
Open — no brand owns it (15 brands, 18%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -15.4% search growth over the last 90 days.

Peak months: Nov · busiest ÷ quietest = 1.6×

Open Trend

Top scrubby yarn search terms

scrubby yarn116K/yr -7.9%1.8% conv.
red heart scrubby yarn28K/yr -19.6%2.1% conv.
scrubby yarn clearance26K/yr -38.2%2.4% conv.
scrubby yarn for dishcloths22K/yr -26.1%2.5% conv.
stitch soak scrub yarn9K/yr +12.4%1.6% conv.
scrub yarn11K/yr -31.9%1.3% conv.
red heart scrubby yarn clearance6K/yr -4.4%2.5% conv.
scrubbie yarn7K/yr -15.2%2.2% conv.
scrubbing yarn4K/yr -0.5%2.2% conv.
yarn for scrubbies5K/yr +3.6%2.1% conv.

All search terms

Top scrubby yarn products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

RED HEART Scrubby Yarn Capri

Red Heart$9.134.7★3,967 rev

Coopay Scrubby Yarn for Dishcloths - 12 Skeins of 50g/1.76oz - 109 Yards - Polyester Sparkle Yarn for Crocheting & Knitting Multicolor Scrubby Yarn with Step-by-Step Video Tutorials for Dishcloths

Coopay$20.654.1★14 rev

Timgle 9 Skeins Scrubby Yarn for Dishcloths Rainbow Sparkly Yarn for Crocheting Knitting Dishwashing Dishcloths Craft Project (Retro)

Timgle$19.754.4★202 rev

JubileeYarn Spongy Dish Yarn Shades of Green 50g/Skein 4 Skeins

BambooMN$16.954.7★594 rev

Red Heart Scrubby Candy Yarn - 3 Pack of 85g/3oz - Polyester - 4 Medium (Worsted) - 78 Yards - Knitting/Crochet

Red Heart$14.734.8★999 rev

Newest

by launch date

Coopay Scrubby Yarn for Dishcloths - 12 Skeins of 50g/1.76oz - 109 Yards - Polyester Sparkle Yarn for Crocheting & Knitting Multicolor Scrubby Yarn with Step-by-Step Video Tutorials for Dishcloths

Coopay$20.6514 rev

6mo ago

Timgle 9 Skeins Scrubby Yarn for Dishcloths Rainbow Sparkly Yarn for Crocheting Knitting Dishwashing Dishcloths Craft Project (Retro)

Timgle$19.75202 rev

9mo ago

20 Skeins Scrubby Yarn for Dishcloths Multi-Colored Polyester Rainbow Crochet Soft Crochet Yarn Kit for Knitting Weaving Crochet Craft Project 328 Ft/ 109 Yard Each

Meyeyaia$26.7614 rev

11mo ago

Polyester Dish Scrubby Yarn Sparkle Bright String Gritty Texture 3.53oz 218Yards Versatile & Durable Thread for Crocheting Knitting Dishcloths Craft DIY Project-Candy

Yusarinl$8.0051 rev

1y ago

Timgle 9 Skeins Scrubby Yarn for Dishcloths Rainbow Sparkly Yarn for Crocheting Knitting Dishwashing Dishcloths Craft Project (Elegant)

Timgle$17.07202 rev

1y ago

What buyers say about scrubby yarn

What buyers praise and complain about, mined from review topics.

What buyers love

Color22%

“The colors are bright”

Quality-Overall9%

“I am pleased with the variety”

Upholstery/Fabric Quality7%

“Very nice quality of yarn”

Ease Of Cleaning7%

“Makes good scrubby”

Ease Of Use7%

“Easy to use”

Value For Money6%

“Good Value”

Soft Feel6%

“Very soft and easy to work with”

Advertised Vs Actual Product6%

“As advertised”

Material Quality4%

“The material feels durable and slightly textured, which makes the scrubbies effective for cleaning dishes without scratching surfaces”

Efficiency4%

“Works great”

What buyers complain about

Thickness11%

“Thin yarn”

Ease Of Use10%

“Not easy to crochet with”

Size-Overall6%

“I do wish the rolls were larger”

Quality-Overall6%

“Poor Quality”

Instructions/User Manual/Troubleshooting5%

“No instructions on the label”

Material Quality5%

“I wish it was a little stronger with more plastic”

Allergies4%

“Please do not use this on your skin”

Value For Money3%

“The list price is ridiculously high”

Hard Feel3%

“Its too rough”

Stretchability/Expandability/Elasticity3%

“Too stretchy”

Top return reasons

Thin18%

Color16%

Material Quality15%

Size-Overall14%

Advertised Vs Actual Product13%

Thickness5%