scratch art tools
Worth a lookShows a thin review moat (100 avg reviews), but a small market ($33K/yr) keeps it on the watch list.
Review moat
Great100.42avg incumbent reviews — the moat a new listing must climb
Returns
Great1.0%return rate — above 5% kills the launch gate
Brand share
Great42%top-5 brand share — no brand owns this niche
Competition
Great33%top-5 click share — an open shelf
Conversion
Great8.4%search→purchase rate — share of searches ending in a sale
Price range
Good$4.70–$28.25cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Bad$8.10avg listing price — sweet spot $15–$100
Growth
Bad-31.3%90-day search growth — must beat 0% to launch
Market size
Bad$33K$33K/yr · 48K searches
According to Flapen's Amazon United States niche tracking, scratch art tools is a $33K/yr Amazon United States market (48K searches/yr). The top 5 brands hold 42% of demand. Verdict: Worth a look — 54/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
scratch art tools market data
- Units sold / yr
- 4K–5K
- avg 100–250/product
- Revenue / yr
- $32K–$41K
- units × avg price
- Conversion rate
- 8.4%
- Avg BSR
- #474
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 87%
- Out of stock
- 13.9%
- Avg brand age
- 39 months
- Avg seller age
- 177 days
Competition & brand share
Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.Brands
34 rising
Sellers
62
Top-5 brand share
42%
Top 20: 86%
Top-5 click share
33%
Top 20: 75%
Open market
53%
- AP ARTSPER12%
- HaiFafafaing11%
- Fibraze7%
- Bruislard6%
- PPhtony6%
- M MUGIT5%
Demand
Weekly Amazon search volume, last 21 weeks — -31.3% search growth over the last 90 days.Top scratch art tools search terms
- scratch art tools35K/yr
- scratchboard tools5K/yr
- scratch art stylus4K/yr
- scratch art tools for adults4K/yr
Top scratch art tools products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Scratch Art Tools 9 Pcs Scratching Drawing Tools Set: Artist Glove Tools Bag Scratch Coloring Pens Plastic and Wooden Stylus Scraper Repair Pen Clean Brush for Adults & Teens Painting Paper
AP ARTSPER$10.034.6★355 rev
14 Pcs Scratch Art Tools Scratching Drawing Tool Set Including Tools Bag Scratch Coloring Pens Plastic Pens Wooden Stylus Clean Brush for Adults Painting Paper
HaiFafafaing$8.794.8★51 rev
PPhtony Heavy Duty Bamboo Stylus Sticks Craft Sticks for Scratching Drawing Christmas Thanksgiving Scratch Art Activity Craft Projects 30PCS (12cm)
PPhtony$4.934.7★208 rev
Bruislard Scratch Painting Art Tool 12Pcs Scratch Art Tools Set: Tools Bag Scratch Coloring Pens Plastic and Wooden Stylus Scraper Clean Brush for Adults Painting Paper
Bruislard$7.554.3★11 rev
Scratch Art Tools 9 Pieces Scratching Drawing Tool Set Drawing Kit Including Artist Glove Storage Bag Dual Tip Coloring Pens Plastic and Wooden Stylus Scraper Clean Brush for Adults
Fibraze$7.685.0★3 rev
Newest
by launch date
HJZHII 12Pcs Scratch Art Tools Scratch Painting Art Tool Scratching Drawing Tool Set Including Tools Bag Scratch Coloring Pens Wooden Stylus Plastic Pens Clean Brush Scraper for Adults Teens
HJZHII$6.510 rev
9 PCS Scratch Art Tools Scratching Painting Art Set Tools: Including Tool Bag Scratch Coloring Pens Plastic and Wooden Stylus Scraper Clean Brush for Adults Painting Scratch Art
Tweruna$7.162 rev
11 Pcs Scratch Art Tools Scratch Painting Art Tool Including Artist Glove Wooden Stylus Scratch Coloring Pens Scraper Plastic Pens Tool Bag Clean Brush for Adults
Yolev$4.705 rev
13 Pcs Scratch Art Tools Scratch Painting Tools Adults Set Including Wooden Stylus Plastic Stylus Artist Glove Storage Bag Coloring Pens Scraper & Clean Brush for Adults (5.12 in)
FRCTLNKG$6.071 rev
Scratch Art Tools 9 Pieces Scratching Drawing Tool Set Drawing Kit Including Artist Glove Storage Bag Dual Tip Coloring Pens Plastic and Wooden Stylus Scraper Clean Brush for Adults
Fibraze$7.683 rev
Trending
90-day click momentumHJZHII 12Pcs Scratch Art Tools Scratch Painting Art Tool Scratching Drawing Tool Set Including Tools Bag Scratch Coloring Pens Wooden Stylus Plastic Pens Clean Brush Scraper for Adults Teens
HJZHII$6.510.0★
13 Pcs Scratch Art Tools Scratch Painting Tools Adults Set Including Wooden Stylus Plastic Stylus Artist Glove Storage Bag Coloring Pens Scraper & Clean Brush for Adults (5.12 in)
FRCTLNKG$6.075.0★
9 PCS Scratch Art Tools Scratching Painting Art Set Tools: Including Tool Bag Scratch Coloring Pens Plastic and Wooden Stylus Scraper Clean Brush for Adults Painting Scratch Art
Tweruna$7.164.0★
11 Pcs Scratch Art Tools Scratch Painting Art Tool Including Artist Glove Wooden Stylus Scratch Coloring Pens Scraper Plastic Pens Tool Bag Clean Brush for Adults
Yolev$4.704.7★
12PCS Scratch Art Tools Scratch Art Adult Drawing Tools Including Dual-Tip Stylus Pens Scrapers Clean Brush Artist Glove and Storage Bag for Adults Scratchboard Paper
Xelsluthe$7.204.0★
What buyers say about scratch art tools
What buyers praise and complain about, mined from review topics.What buyers love
“A great variety”
“Great price, too”
“Good shop tool for cleaning”
“wont scratch many materials. test first”
“Create art”
“Easy to use”
“The tools made it easy to make fine lines and awesome designs”
“Worked as advertised”
“They were a gift to my DIL”
“flat matte black paint years ago”
What buyers complain about
“These are ok I just wish they were a little more durable”
“They are plastic”
“The Black pen leaked all over my clothes”
“Scratch art tools”
“Not worth the money”
“They only work on the paper scratch art”
“received it used”
“Usable, not the best”
“I don't love that it includes the pointy sticks because they dull”
Top return reasons
Common questions
- Is scratch art tools profitable to sell on Amazon United States?
- The niche generates $33K/yr across 45 tracked products. 0 of 22 products launched in the last 360 days are still selling. 90-day search growth is -31.3%. Flapen's verdict: Worth a look (54/100).
- How competitive is the scratch art tools niche?
- 34 brands and 62 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 42% of demand.
- What do buyers complain about in scratch art tools?
- Top complaints mined from reviews: Durability, Fun/Entertainment Experience, Material Quality. The return rate is 1.0%.
- What does it cost to enter the scratch art tools niche?
- Listings span $4.70–$28.25; the average listing price is $8.10 (sweet spot $15–$100). The average incumbent carries 100 reviews — the moat a new listing must climb.