Scratch Art for Kids

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -27.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $772K a year.

Searches, last 12 months

1.4M

Growth, 90 days vs prior 90

-27.3%

Conversion, latest week

4.9%

Market size, estimated

$772Ka year

Peak month

December3.1× the quietest month

Top search term

scratch art498K searches a year

Listings sell for $11.15 on average, from $4.33 to $25.80. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 1,250 to 1,500 of them. At $11.15 that is $14K to $17K a year per listing.

Average price

$11.15under the $15 to $100 sweet spot

Price range

$4.33–$25.80

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

1,250–1,500

Revenue per listing a year

$14K–$17K

Returns

0.8%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #180 within Scratchboards & Foil Engraving. It carries 2,247 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

98%

Out of stock, average day

0.9%

Average rank

#180in Scratchboards & Foil Engraving

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

2,247per listing

Listings tracked

41

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

0Amazon's first-year sales bar

Average brand age

38 months