Scrapbooking Supplies
MaybeShoppers spend an estimated $4.1M a year here. But demand is soft, at -17.9% this quarter, so Scrapbooking Supplies is a Maybe.
- Flapen Score
- 62 / 100Top 2% of 4,656 Arts, Crafts & Sewing niches · +16 vs the category median of 4662
- Market size
- $4.1M/yr18.3M searches / yr
- 90-day growth
- -17.9%search demand this quarter
- Competition
- 27%top-5 click share · 57 brands · 81 sellers
Flapen Score
Scrapbooking Supplies against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Scrapbooking Supplies is stronger. Inside it, weaker.
Market
The Scrapbooking Supplies market on Amazon at a glance
Shoppers on Amazon United States searched for Scrapbooking Supplies 18.3M times last year and spent an estimated $4.1M. The top 5 brands take 35% of clicks. Demand peaks in Jan–Dec. Flapen scores it 62 out of 100, a Maybe.
01 · Demand
An estimated 2.2% of those searches ended in a purchase.
Shoppers searched for this 18.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -17.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.1M a year.
- Searches, last 12 months
- 18.3M
- Growth, 90 days vs prior 90
- -17.9%
- Conversion, latest week
- 2.2%
- Market size, estimated
- $4.1Ma year
- Peak month
- January2.1× the quietest month
- Top search term
- scrapbook supplies5.2M searches a year
02 · Price
A sale here is worth $10.03.
Listings sell for $10.03 on average, from $3.30 to $34.41. Amazon reports units sold in ranges. This niche sold 500K to 600K a year. The average listing sells 5,000 to 6,000 of them. At $10.03 that is $50K to $60K a year per listing.
- Average price
- $10.03under the $15 to $100 sweet spot
- Price range
- $3.30–$34.41
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 500K–600K
- Units per listing a year
- 5,000–6,000
- Revenue per listing a year
- $50K–$60K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #34 within Scrapbooking & Stamping. It carries 2,014 reviews at 4.57 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 100%
- Out of stock, average day
- 0.4%
- Average rank
- #34in Scrapbooking & Stamping
- Average rating
- 4.57 starsAmazon United States average 4.42 stars
- Average reviews
- 2,014per listing
- Listings tracked
- 68
04 · Newcomers
15 of last year's 18 launches cleared the first-year sales bar.
18 products launched here in the last 12 months. 15 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 18
- Successful launches
- 15Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Scrapbooking Supplies products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 27% of clicks. An open shelf where new products get seen.
Brands
57 rising
Sellers
81
Top-5 brand share
35%
Top 20: 69%
Top-5 click share
27%
Top 20: 57%
Open market
61%
- Brand 110%
- Brand 27%
- Brand 37%
- Brand 46%
- Brand 55%
- Brand 64%
Demand
Scrapbooking Supplies search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Dec · busiest ÷ quietest = 2.1×
Search terms
Top Scrapbooking Supplies search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- scrapbook supplies5.2M/yr
- scrapbook paper2.1M/yr
- junk journal supplies1.7M/yr
- scrapbook stickers1.2M/yr
- journaling supplies1.5M/yr
- scrapbooking supplies1.6M/yr
- junk journal814K/yr
- scrapbook kit496K/yr
- scrapbooking453K/yr
- stickers for scrapbooking402K/yr
Reviews and returns
What reviews say buyers love and hate about Scrapbooking Supplies
We read the reviews and the return reasons for every product selling here.
“Bad adhesive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Scrapbooking Supplies questions
Answered from the same tracked data.









