Scissors Heavy Duty

Shoppers searched for this 629K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.0% of those searches ended in a purchase. Searches in the last 90 days moved +13.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $787K a year.

Searches, last 12 months

629K

Growth, 90 days vs prior 90

+13.6%

Conversion, latest week

9.0%

Market size, estimated

$787Ka year

Peak month

May1.9× the quietest month

Top search term

heavy duty scissors224K searches a year

Listings sell for $13.95 on average, from $7.46 to $23.59. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 2,000 to 2,500 of them. At $13.95 that is $28K to $35K a year per listing.

Average price

$13.95under the $15 to $100 sweet spot

Price range

$7.46–$23.59

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

2,000–2,500

Revenue per listing a year

$28K–$35K

Returns

0.5%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #38 within Cutting Tools. It carries 14,250 reviews at 4.76 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#38in Cutting Tools

Average rating

4.76 starsAmazon United States average 4.42 stars

Average reviews

14,250per listing

Listings tracked

22

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

53 months