Scissors for School

Shoppers searched for this 659K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated $252K a year.

Searches, last 12 months

659K

Growth, 90 days vs prior 90

>1,000%

Conversion, latest week

5.3%

Market size, estimated

$252Ka year

Peak month

August49.0× the quietest month

Top search term

scissors for school186K searches a year

Listings sell for $7.23 on average, from $2.23 to $12.96. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,500 to 2,000 of them. At $7.23 that is $11K to $14K a year per listing.

Average price

$7.23under the $15 to $100 sweet spot

Price range

$2.23–$12.96

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

1,500–2,000

Revenue per listing a year

$11K–$14K

Returns

0.3%of orders · Amazon United States median 2.1%

74% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #136 within Cutting Tools. It carries 8,877 reviews at 4.77 stars, so a new listing needs social proof before a better product.

Sponsored listings

74%

Prime listings

100%

Out of stock, average day

0.4%

Average rank

#136in Cutting Tools

Average rating

4.77 starsAmazon United States average 4.42 stars

Average reviews

8,877per listing

Listings tracked

35

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

49 months