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Saint Seiya

Fail

The top 5 brands take 100% of clicks, so Saint Seiya is a Fail.

Flapen Score
44
44 / 100
Ranks 2,771 of 4,656 Arts, Crafts & Sewing niches · −2 vs the category median of 46
Market size
$211K/yr491K searches / yr
90-day growth
-15.2%search demand this quarter
Competition
38%top-5 click share · 5 brands · 93 sellers

Flapen Score

Saint Seiya against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Saint Seiya is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Saint Seiya market on Amazon at a glance

Shoppers on Amazon United States searched for Saint Seiya 491K times last year and spent an estimated $211K. All 5 brands take every click. Demand peaks in Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 491K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -15.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $211K a year.

Searches, last 12 months
491K
Growth, 90 days vs prior 90
-15.2%
Conversion, latest week
0.4%
Market size, estimated
$211Ka year
Peak month
December1.6× the quietest month
Top search term
saint seiya135K searches a year

02 · Price

A sale here is worth $119.63.

Listings sell for $119.63 on average, from $19.54 to $439.53. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $119.63 that is $0 to $12K a year per listing.

Average price
$119.63above the $15 to $100 sweet spot
Price range
$19.54–$439.53
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$12K
Returns
1.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

21% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #8,013 within Model & Hobby Building. It carries 65 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
21%
Prime listings
88%
Out of stock, average day
1.6%
Average rank
#8,013in Model & Hobby Building
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
65per listing
Listings tracked
34

04 · Newcomers

8 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
14
Successful launches
8Amazon's first-year sales bar
Average brand age
38 months

Products

Top Saint Seiya products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 38% of clicks. An open shelf where new products get seen.

Brands

5 falling

Sellers

93

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

38%

Top 20: 85%

Open market

0%

  • Brand 170%
  • Brand 225%
  • Brand 32%
  • Brand 42%
  • Brand 52%

Demand

Saint Seiya search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KHoliday '24Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.6×

Search terms

Top Saint Seiya search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • saint seiya135K/yr
  • caballeros del zodiaco figuras61K/yr
  • blokees saint seiya35K/yr
  • caballeros del zodiaco58K/yr
  • saint seiya myth cloth ex44K/yr
  • saint seiya figure41K/yr
  • myth cloth ex28K/yr
  • saint seiya blokees11K/yr
  • los caballeros del zodiaco13K/yr
  • saint seiya myth cloth16K/yr

Reviews and returns

What reviews say buyers love and hate about Saint Seiya

We read the reviews and the return reasons for every product selling here.

49%of positive reviews mention “Quality-Overall”
50%of negative reviews mention “Assembly/Installation”
1.3%of orders come back
“it had like a lot of discernment between parts that I was not able to assemble”
A buyer, on “Assembly/Installation”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Saint Seiya questions

Answered from the same tracked data.