Rug Backing

Shoppers searched for this 84K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved -8.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $72K a year.

Searches, last 12 months

84K

Growth, 90 days vs prior 90

-8.9%

Conversion, latest week

5.0%

Market size, estimated

$72Ka year

Peak month

November1.8× the quietest month

Top search term

rug backing22K searches a year

Listings sell for $17.16 on average, from $6.00 to $39.40. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $17.16 that is $2K to $4K a year per listing.

Average price

$17.16inside the $15 to $100 sweet spot

Price range

$6.00–$39.40

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

1.5%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #470 within Needlework. It carries 11,106 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

96%

Out of stock, average day

0.0%

Average rank

#470in Needlework

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

11,106per listing

Listings tracked

27

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

37 months