Rotating Cutting Mats for Quilting
FailDemand is soft, at -8.6% this quarter, so Rotating Cutting Mats for Quilting is a Fail.
- Flapen Score
- 48 / 100Top 40% of 4,656 Arts, Crafts & Sewing niches · +2 vs the category median of 4648
- Market size
- $178K/yr130K searches / yr
- 90-day growth
- -8.6%search demand this quarter
- Competition
- 56%top-5 click share · 12 brands · 44 sellers
Flapen Score
Rotating Cutting Mats for Quilting against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Rotating Cutting Mats for Quilting is stronger. Inside it, weaker.
Market
The Rotating Cutting Mats for Quilting market on Amazon at a glance
Shoppers on Amazon United States searched for Rotating Cutting Mats for Quilting 130K times last year and spent an estimated $178K. The top 5 brands take 81% of clicks. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 4.3% of those searches ended in a purchase.
Shoppers searched for this 130K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -8.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $178K a year.
- Searches, last 12 months
- 130K
- Growth, 90 days vs prior 90
- -8.6%
- Conversion, latest week
- 4.3%
- Market size, estimated
- $178Ka year
- Peak month
- November1.3× the quietest month
- Top search term
- rotating cutting mat51K searches a year
02 · Price
A sale here is worth $31.65.
Listings sell for $31.65 on average, from $16.36 to $58.43. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $31.65 that is $8K to $16K a year per listing.
- Average price
- $31.65inside the $15 to $100 sweet spot
- Price range
- $16.36–$58.43
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $8K–$16K
- Returns
- 1.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #103 within Quilting. It carries 1,160 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 100%
- Out of stock, average day
- 5.6%
- Average rank
- #103in Quilting
- Average rating
- 4.60 starsAmazon United States average 4.42 stars
- Average reviews
- 1,160per listing
- Listings tracked
- 21
04 · Newcomers
3 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 59 months
Products
Top Rotating Cutting Mats for Quilting products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
44
Top-5 brand share
81%
Top 20: 100%
Top-5 click share
56%
Top 20: 99%
Open market
14%
- Brand 127%
- Brand 224%
- Brand 315%
- Brand 48%
- Brand 57%
- Brand 66%
- Open — no brand owns it (6 brands, 14%)
Demand
Rotating Cutting Mats for Quilting search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Rotating Cutting Mats for Quilting search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- rotating cutting mat51K/yr
- rotating cutting mats for quilting53K/yr
- rotating quilting cutting mat3K/yr
- rotating cutting mat for quilting4K/yr
- rotating self healing cutting mat3K/yr
- rotating mat for quilting3K/yr
- fiskars rotating cutting mat4K/yr
- spinning cutting mat for quilting3K/yr
- rotating cutting mats for quilting 14x144K/yr
- omnigrid rotating cutting mat2K/yr
Reviews and returns
What reviews say buyers love and hate about Rotating Cutting Mats for Quilting
We read the reviews and the return reasons for every product selling here.
“then warping so they didn't really fit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Rotating Cutting Mats for Quilting questions
Answered from the same tracked data.









