Rotary Cutter

Shoppers searched for this 1.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved +6.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.0M a year.

Searches, last 12 months

1.7M

Growth, 90 days vs prior 90

+6.3%

Conversion, latest week

7.6%

Market size, estimated

$2.0Ma year

Peak month

January1.2× the quietest month

Top search term

rotary cutter for fabric628K searches a year

Listings sell for $15.26 on average, from $7.78 to $27.92. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 5,000 to 6,000 of them. At $15.26 that is $76K to $92K a year per listing.

Average price

$15.26inside the $15 to $100 sweet spot

Price range

$7.78–$27.92

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

125K–150K

Units per listing a year

5,000–6,000

Revenue per listing a year

$76K–$92K

Returns

1.2%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #22 within Sewing Notions & Supplies. It carries 4,053 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#22in Sewing Notions & Supplies

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

4,053per listing

Listings tracked

22

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

41 months