Roll of Paper

Shoppers searched for this 130K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.1% of those searches ended in a purchase. Searches in the last 90 days moved +4.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $171K a year.

Searches, last 12 months

130K

Growth, 90 days vs prior 90

+4.3%

Conversion, latest week

7.1%

Market size, estimated

$171Ka year

Peak month

November2.9× the quietest month

Top search term

paper rolls30K searches a year

Listings sell for $18.57 on average, from $6.02 to $35.56. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $18.57 that is $5K to $9K a year per listing.

Average price

$18.57inside the $15 to $100 sweet spot

Price range

$6.02–$35.56

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

$5K–$9K

Returns

0.5%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #17 within Paper & Paper Crafts. It carries 7,287 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#17in Paper & Paper Crafts

Average rating

4.63 starsAmazon United States average 4.42 stars

Average reviews

7,287per listing

Listings tracked

26

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

66 months