Rit Dye Navy Blue
FailThe top 5 brands take 100% of clicks, so Rit Dye Navy Blue is a Fail.
- Flapen Score
- 43 / 100Ranks 2,976 of 4,656 Arts, Crafts & Sewing niches · −3 vs the category median of 4643
- Market size
- $120K/yr110K searches / yr
- 90-day growth
- +17.9%search demand this quarter
- Competition
- 79%top-5 click share · 3 brands · 78 sellers
Flapen Score
Rit Dye Navy Blue against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Rit Dye Navy Blue is stronger. Inside it, weaker.
Market
The Rit Dye Navy Blue market on Amazon at a glance
Shoppers on Amazon United States searched for Rit Dye Navy Blue 110K times last year and spent an estimated $120K. All 3 brands take every click. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 10.4% of those searches ended in a purchase.
Shoppers searched for this 110K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.4% of those searches ended in a purchase. Searches in the last 90 days moved +17.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $120K a year.
- Searches, last 12 months
- 110K
- Growth, 90 days vs prior 90
- +17.9%
- Conversion, latest week
- 10.4%
- Market size, estimated
- $120Ka year
- Top search term
- rit dye powder14K searches a year
02 · Price
A sale here is worth $10.56.
Listings sell for $10.56 on average, from $3.28 to $22.05. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 1,000 to 1,250 of them. At $10.56 that is $11K to $13K a year per listing.
- Average price
- $10.56under the $15 to $100 sweet spot
- Price range
- $3.28–$22.05
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $11K–$13K
- Returns
- 1.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #34 within Fabric Decorating. It carries 6,895 reviews at 4.29 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 77%
- Prime listings
- 100%
- Out of stock, average day
- 2.1%
- Average rank
- #34in Fabric Decorating
- Average rating
- 4.29 starsAmazon United States average 4.42 stars
- Average reviews
- 6,895per listing
- Listings tracked
- 13
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 84 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 84 months
Products
Top Rit Dye Navy Blue products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.
Brands
3 flat
Sellers
78
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
79%
Top 20: 100%
Open market
0%
- Brand 148%
- Brand 246%
- Brand 36%
Demand
Rit Dye Navy Blue search demand
Weekly searches over the year. Pick a range.
Search terms
Top Rit Dye Navy Blue search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- rit dye powder14K/yr
- navy blue fabric dye12K/yr
- rit dye navy blue11K/yr
- rit powder dye8K/yr
- navy blue dye for clothes8K/yr
- navy blue dye7K/yr
- rit navy blue dye6K/yr
- navy fabric dye5K/yr
- navy blue rit dye5K/yr
- dark blue fabric dye5K/yr
Reviews and returns
What reviews say buyers love and hate about Rit Dye Navy Blue
We read the reviews and the return reasons for every product selling here.
“Did not color whatsoever”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Rit Dye Navy Blue questions
Answered from the same tracked data.









