Red Thread

Shoppers searched for this 92K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.9% of those searches ended in a purchase. Searches in the last 90 days moved -6.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $68K a year.

Searches, last 12 months

92K

Growth, 90 days vs prior 90

-6.0%

Conversion, latest week

10.9%

Market size, estimated

$68Ka year

Peak month

November1.5× the quietest month

Top search term

red thread50K searches a year

Listings sell for $6.74 on average, from $3.19 to $15.17. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $6.74 that is $3K to $5K a year per listing.

Average price

$6.74under the $15 to $100 sweet spot

Price range

$3.19–$15.17

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

500–750

Revenue per listing a year

$3K–$5K

Returns

1.8%of orders · Amazon United States median 2.1%

65% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #156 within Thread & Floss. It carries 1,070 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

65%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#156in Thread & Floss

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

1,070per listing

Listings tracked

17

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

56 months