Red Pony Beads
FailPrices span $5.10–$12.33, mostly outside the sweet spot, so Red Pony Beads is a Fail.
- Flapen Score
- 43 / 100Ranks 2,976 of 4,656 Arts, Crafts & Sewing niches · −3 vs the category median of 4643
- Market size
- $65K/yr70K searches / yr
- 90-day growth
- +36.6%search demand this quarter
- Competition
- 77%top-5 click share · 13 brands · 20 sellers
Flapen Score
Red Pony Beads against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Red Pony Beads is stronger. Inside it, weaker.
Market
The Red Pony Beads market on Amazon at a glance
Shoppers on Amazon United States searched for Red Pony Beads 70K times last year and spent an estimated $65K. The top 5 brands take 79% of clicks. Demand peaks in Nov–Dec. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 12.4% of those searches ended in a purchase.
Shoppers searched for this 70K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.4% of those searches ended in a purchase. Searches in the last 90 days moved +36.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $65K a year.
- Searches, last 12 months
- 70K
- Growth, 90 days vs prior 90
- +36.6%
- Conversion, latest week
- 12.4%
- Market size, estimated
- $65Ka year
- Peak month
- December2.3× the quietest month
- Top search term
- red pony beads52K searches a year
02 · Price
A sale here is worth $7.43.
Listings sell for $7.43 on average, from $5.10 to $12.33. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $7.43 that is $4K to $6K a year per listing.
- Average price
- $7.43under the $15 to $100 sweet spot
- Price range
- $5.10–$12.33
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $4K–$6K
- Returns
- 1.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #624 within Beads & Bead Assortments. It carries 1,079 reviews at 4.71 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 100%
- Out of stock, average day
- 1.5%
- Average rank
- #624in Beads & Bead Assortments
- Average rating
- 4.71 starsAmazon United States average 4.42 stars
- Average reviews
- 1,079per listing
- Listings tracked
- 14
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Red Pony Beads products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.
Brands
13 rising
Sellers
20
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
77%
Top 20: 100%
Open market
17%
- Brand 132%
- Brand 229%
- Brand 36%
- Brand 46%
- Brand 55%
- Brand 64%
- Open — no brand owns it (7 brands, 17%)
Demand
Red Pony Beads search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.3×
Search terms
Top Red Pony Beads search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- red pony beads52K/yr
- pony beads red12K/yr
- red pony beads bulk4K/yr
- red kandi beads3K/yr
Reviews and returns
What reviews say buyers love and hate about Red Pony Beads
We read the reviews and the return reasons for every product selling here.
“The lighting in my house isn't that great”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Red Pony Beads questions
Answered from the same tracked data.