Is red grosgrain ribbon profitable to sell on Amazon United States?

The niche generates $18K/yr across 20 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +41.7%. Flapen's verdict: Skip it (41/100).

How competitive is the red grosgrain ribbon niche?

11 brands and 14 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 87% of demand.

What do buyers complain about in red grosgrain ribbon?

Top complaints mined from reviews: Ease Of Cleaning. The return rate is 3.2%.

When does demand for red grosgrain ribbon peak?

Demand peaks in Nov–Dec; the busiest month runs 6.5× the quietest.

What does it cost to enter the red grosgrain ribbon niche?

Listings span $3.31–$14.22; the average listing price is $8.92 (sweet spot $15–$100). The average incumbent carries 1,005 reviews — the moat a new listing must climb.

red grosgrain ribbon

Skip it

Prices mostly outside the sweet spot ($3.31–$14.22) — this niche doesn't clear our bar today.

Conversion

Great11.9%

search→purchase rate — share of searches ending in a sale

Growth

Good+41.7%

90-day search growth — must beat 0% to launch

Review moat

Good1,004.7

avg incumbent reviews — the moat a new listing must climb

Competition

Good54%

top-5 click share — leaders hold, buyers still browse

Returns

Okay3.2%

return rate — above 5% kills the launch gate

Brand share

Okay87%

top-5 brand share — brands hold most of the demand

Avg price

Okay$8.92

avg listing price — sweet spot $15–$100

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad$18K

$18K/yr · 16K searches

Price range

Bad$3.31–$14.22

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, red grosgrain ribbon is a $18K/yr Amazon United States market (16K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 41/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

red grosgrain ribbon market data

Units sold / yr: 3K–3K; avg 100–250/product
Revenue / yr: $22K–$27K; units × avg price
Conversion rate: 11.9%
Avg BSR: #462
Page quality: 0%
Prime: 100%
Sponsored: 85%
Out of stock: 4.5%
Avg brand age: 44 months
Avg seller age: 259 days

Competition & brand share

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 flat

Sellers

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

54%

Top 20: 100%

Open market

LIUYAXI40%
Ribbli18%
JaoZuyard17%
KMER LIFE7%
MEEDEE6%
ATRBB4%
Open — no brand owns it (5 brands, 9%)

Demand & seasonality

Weekly Amazon search volume, last 101 weeks — +41.7% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 6.5×

Open Trend

Top red grosgrain ribbon products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

LIUYAXI 1 X 50 Yards Solid Red Grosgrain Ribbon Perfect for Crafts Wedding Decor DIY Hair Accessories Sewing Gift Package Wrapping and More

LIUYAXI$8.624.7★3,204 rev

JaoZuyard Red Grosgrain Ribbon 1 Inch X 50 Yards

JaoZuyard$6.834.6★107 rev

Ribbli Red Grosgrain Ribbon 1/2 inches x Continuous 25 Yards Use for Bows DIY Hair Accessories Gift Wrapping Craft and Sewing

Ribbli$9.594.8★520 rev

LIUYAXI 1-1/2 X 50 Yards Solid Red Grosgrain Ribbon Perfect for Crafts Wedding Decor DIY Hair Accessories Sewing Gift Package Wrapping and More

LIUYAXI$8.894.7★3,204 rev

MEEDEE Red Grosgrain Ribbon 1 Inch Grosgrain Hair Ribbons 50 Yards Per Roll Thick Red Ribbon for Hair Bow Supplies Thin Ribbons for Crafts Sewing Scrapbooking

MEEDEE$9.814.8★52 rev

Newest

by launch date

JaoZuyard Red Grosgrain Ribbon 1 Inch X 50 Yards

JaoZuyard$6.83107 rev

11mo ago

JaoZuyard Red Grosgrain Ribbon 3/8 Inch X 50 Yards

JaoZuyard$4.88107 rev

11mo ago

JaoZuyard Red Grosgrain Ribbon 1/2 Inch X 50 Yards

JaoZuyard$5.83107 rev

1y ago

Grosgrain Ribbon 1 inch X 50 Yards Christmas Ribbons for Gift Wrapping Red Ribbon Roll Fabric Ribbons for Crafts DIY Sewing Bows Hair Accessories Floral Bouquets Wedding Christmas Decoration

Evechole$7.2316 rev

1y ago

MEEDEE Red Grosgrain Ribbon 1 Inch Grosgrain Hair Ribbons 50 Yards Per Roll Thick Red Ribbon for Hair Bow Supplies Thin Ribbons for Crafts Sewing Scrapbooking

MEEDEE$9.8152 rev

2y ago

What buyers say about red grosgrain ribbon

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall63%

“Lovely quality”

Color25%

“Lovely quality and good color”

What buyers complain about

Ease Of Cleaning50%

“like it had gotten dirty”

Top return reasons

Color32%

Size-Overall19%

Value For Money11%

Thin10%

Material Quality7%

Advertised Vs Actual Product5%

Display Colors5%

Quality-Overall2%

Functionality-Overall2%

Defective Material/Parts2%

Common questions

Is red grosgrain ribbon profitable to sell on Amazon United States?: The niche generates $18K/yr across 20 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +41.7%. Flapen's verdict: Skip it (41/100).
How competitive is the red grosgrain ribbon niche?: 11 brands and 14 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 87% of demand.
What do buyers complain about in red grosgrain ribbon?: Top complaints mined from reviews: Ease Of Cleaning. The return rate is 3.2%.
When does demand for red grosgrain ribbon peak?: Demand peaks in Nov–Dec; the busiest month runs 6.5× the quietest.
What does it cost to enter the red grosgrain ribbon niche?: Listings span $3.31–$14.22; the average listing price is $8.92 (sweet spot $15–$100). The average incumbent carries 1,005 reviews — the moat a new listing must climb.