red feathers
Skip itA small market ($46K/yr) — this niche doesn't clear our bar today.
Price range
Great$5.09–$58.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good63%top-5 brand share — brands hold most of the demand
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Conversion
Good5.2%search→purchase rate — share of searches ending in a sale
Review moat
Good1,127.8avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$9.68avg listing price — sweet spot $15–$100
Returns
Bad6.2%return rate — above 5% kills the launch gate
Growth
Bad-15.4%90-day search growth — must beat 0% to launch
Market size
Bad$46K$46K/yr · 92K searches
According to Flapen's Amazon United States niche tracking, red feathers is a $46K/yr Amazon United States market (92K searches/yr). The top 5 brands hold 63% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 45/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
red feathers market data
- Units sold / yr
- 6K–8K
- avg 100–250/product
- Revenue / yr
- $58K–$77K
- units × avg price
- Conversion rate
- 5.2%
- Avg BSR
- #67
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 86%
- Out of stock
- 2.7%
- Avg brand age
- 45 months
- Avg seller age
- 220 days
Competition & brand share
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.Brands
24 rising
Sellers
26
Top-5 brand share
63%
Top 20: 97%
Top-5 click share
44%
Top 20: 85%
Open market
31%
- Soarer17%
- SOGUGOM17%
- Ballinger12%
- THARAHT9%
- Holmgren8%
- Larryhot6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -15.4% search growth over the last 90 days.Peak months: Oct, Nov · busiest ÷ quietest = 3.8×
Top red feathers search terms
- red feathers65K/yr
- red feather19K/yr
- red feathers for crafts8K/yr
Top red feathers products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
SOGUGOM Red 35g Feather Boas - 2 Yards Boa Feathers for Party Wedding Centerpieces Concert Costume and Christmas Tree(Red)
SOGUGOM$6.433.7★636 rev
Soarer Red Craft Feathers Bulk - 300pcs 3-5inch Natural Feathers for Wedding Home Party Dream Catcher Supplies and DIY Crafts(Red)
Soarer$6.814.5★2,597 rev
Ballinger Big Red Goose Feathers - 120Pcs 6-8inch Feathers Bulk for DIY Crafts Angel Wings Dream Catcher and Wedding Party Decor
Ballinger$7.714.5★1,530 rev
Holmgren Red Craft Rooster Feathers - 200pcs 5-7inch Rooster Feather for Crafting Hats Jewelry Accessories and Wedding Home Party Decorations(Red)
Holmgren$8.694.3★694 rev
Larryhot Red Craft Feathers Bulk - 240pcs 6 Style Mixed Natural Feathers for Wedding Home Party Dream Catcher Supplies and DIY Crafts (Red)
Larryhot$9.644.6★609 rev
Newest
by launch date
Soarer Red Turkey Feathers - 300pcs 3-5inch Feathers for DIY Crafts Wedding Home Party Decorations Dream Catcher Supplies(Red)
Soarer$6.67176 rev
SOGUGOM Red Rooster Tail Feathers - 200 pcs 5-7 inch Craft Bulk Feathers for Craft Projects Halloween Hats and Party(Red)
SOGUGOM$6.99293 rev
Daieeparty Red Turkey Feathers Trim Fringe 2Yard 4-6inch for Party Clothing DIY Sewing Craft Wedding Dress Decoration Natural Fluffy Turkey Feather Trim
Daieeparty$7.55281 rev
SOGUGOM Red 35g Feather Boas - 2 Yards Boa Feathers for Party Wedding Centerpieces Concert Costume and Christmas Tree(Red)
SOGUGOM$6.43636 rev
Ballinger Red Ostrich Feathers Bulk - 24Pcs 8-10inch Feathers for Crafts Party Centerpieces Wedding and Home Decor
Ballinger$8.094,539 rev
Trending
90-day click momentumSOGUGOM Red 35g Feather Boas - 2 Yards Boa Feathers for Party Wedding Centerpieces Concert Costume and Christmas Tree(Red)
SOGUGOM$6.433.7★
Piokio 20pcs Natural Red Ostrich Feathers 10-12 inch (25-30cm) Bulk Feathers for Wedding Party Centerpieces Home Decoration and DIY Clothing Gatsby Decorations
Piokio$12.914.4★
50pcs 4-6 Inches Fluffy Turkey Marabou Red Feathers for Crafts Dreamcatcher Fringe Trim Colored Feathers Accessories Pack
wanruida$5.794.3★
MAOFENG Chandelle Turkey Feather Boa 1.64 Yards 30g for Halloween Dancing Wedding Party DIY Craft Costume Decoration Feather Boa Red
MAOFENG$6.343.4★
Ballinger Red Ostrich Feathers Bulk - 24Pcs 8-10inch Feathers for Crafts Party Centerpieces Wedding and Home Decor
Ballinger$8.094.4★
What buyers say about red feathers
What buyers praise and complain about, mined from review topics.What buyers love
“well made”
“As advertised”
“These were an excellent value for the money- perfect thickness for the centerpieces”
“They were pretty”
“Perfect fit”
“long enough”
“are sturdy for what I needed”
“still looks great styled”
“Beautifully made”
“These were an excellent value for the money- perfect thickness for the centerpieces”
What buyers complain about
“A bit shorter than expected”
“Not easy to put together”
“Nice feathers not as long out fluffy that i was expecting”
“Very cheap”
“Flaky feathers”
“Fell apart instantly”
“They were no where near as full as the picture depicts”
“Not worth the money”
“Poorly put together very flimsy”
“Also, the black and red are not consistent whereas some are more so darker on the ends and theyre not easy to keep straight”
Top return reasons
Common questions
- Is red feathers profitable to sell on Amazon United States?
- The niche generates $46K/yr across 35 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -15.4%. Flapen's verdict: Skip it (45/100).
- How competitive is the red feathers niche?
- 24 brands and 26 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 63% of demand.
- What do buyers complain about in red feathers?
- Top complaints mined from reviews: Size-Overall, Assembly/Installation, Fluffiness. The return rate is 6.2% — above our launch gate.
- When does demand for red feathers peak?
- Demand peaks in Oct–Nov; the busiest month runs 3.8× the quietest.
- What does it cost to enter the red feathers niche?
- Listings span $5.09–$58.42; the average listing price is $9.68 (sweet spot $15–$100). The average incumbent carries 1,128 reviews — the moat a new listing must climb.