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Red Fabric

Fail

Prices span $4.01–$15.46, mostly outside the sweet spot, so Red Fabric is a Fail.

Flapen Score
38
38 / 100
Ranks 3,823 of 4,656 Arts, Crafts & Sewing niches · −8 vs the category median of 46
Market size
$79K/yr270K searches / yr
90-day growth
-10.2%search demand this quarter
Competition
54%top-5 click share · 26 brands · 28 sellers

Flapen Score

Red Fabric against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Red Fabric is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Red Fabric market on Amazon at a glance

Shoppers on Amazon United States searched for Red Fabric 270K times last year and spent an estimated $79K. The top 5 brands take 56% of clicks. Demand peaks in Oct–Nov. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 3.3% of those searches ended in a purchase.

Shoppers searched for this 270K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -10.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $79K a year.

Searches, last 12 months
270K
Growth, 90 days vs prior 90
-10.2%
Conversion, latest week
3.3%
Market size, estimated
$79Ka year
Peak month
October2.2× the quietest month
Top search term
red fabric154K searches a year

02 · Price

A sale here is worth $9.04.

Listings sell for $9.04 on average, from $4.01 to $15.46. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $9.04 that is $2K to $5K a year per listing.

Average price
$9.04under the $15 to $100 sweet spot
Price range
$4.01–$15.46
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
$2K–$5K
Returns
6.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #191 within Fabric. It carries 678 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#191in Fabric
Average rating
4.42 starsAmazon United States average 4.42 stars
Average reviews
678per listing
Listings tracked
32

04 · Newcomers

0 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
12
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Red Fabric products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

Brands

26 rising

Sellers

28

Top-5 brand share

56%

Top 20: 94%

Top-5 click share

54%

Top 20: 87%

Open market

39%

  • Brand 118%
  • Brand 214%
  • Brand 39%
  • Brand 48%
  • Brand 56%
  • Brand 65%

Demand

Red Fabric search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 2.2×

Search terms

Top Red Fabric search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • red fabric154K/yr
  • red fabric by the yard27K/yr
  • red cloth32K/yr
  • red cotton fabric20K/yr
  • red cotton fabric by the yard8K/yr
  • fabric red7K/yr
  • tela roja10K/yr
  • red quilting fabric5K/yr
  • red material5K/yr
  • red cotton2K/yr

Reviews and returns

What reviews say buyers love and hate about Red Fabric

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Color”
14%of negative reviews mention “Thickness”
6.1%of orders come back
“Very thick which aint what I needed”
A buyer, on “Thickness”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Red Fabric questions

Answered from the same tracked data.