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Reclaimed Wood

Fail

Buyers convert on only 0.6% of searches, so Reclaimed Wood is a Fail.

Flapen Score
40
40 / 100
Ranks 3,499 of 4,656 Arts, Crafts & Sewing niches · −6 vs the category median of 46
Market size
$57K/yr103K searches / yr
90-day growth
-26.8%search demand this quarter
Competition
50%top-5 click share · 11 brands · 17 sellers

Flapen Score

Reclaimed Wood against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Reclaimed Wood is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Reclaimed Wood market on Amazon at a glance

Shoppers on Amazon United States searched for Reclaimed Wood 103K times last year and spent an estimated $57K. The top 5 brands take 90% of clicks. Demand peaks in Jan. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 103K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -26.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $57K a year.

Searches, last 12 months
103K
Growth, 90 days vs prior 90
-26.8%
Conversion, latest week
0.6%
Market size, estimated
$57Ka year
Peak month
January1.6× the quietest month
Top search term
reclaimed wood28K searches a year

02 · Price

A sale here is worth $88.14.

Listings sell for $88.14 on average, from $5.89 to $452.05. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $88.14 that is $0 to $9K a year per listing.

Average price
$88.14inside the $15 to $100 sweet spot
Price range
$5.89–$452.05
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$9K
Returns
2.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

97% of listings pay for placement with sponsored ads. 45% ship with Prime. On an average day, 6.1% of listings are out of stock. The average listing ranks #1,338 within Woodcrafts. It carries 395 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
45%
Out of stock, average day
6.1%
Average rank
#1,338in Woodcrafts
Average rating
4.21 starsAmazon United States average 4.42 stars
Average reviews
395per listing
Listings tracked
33

04 · Newcomers

0 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
0Amazon's first-year sales bar
Average brand age
46 months

Products

Top Reclaimed Wood products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 falling

Sellers

17

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

50%

Top 20: 89%

Open market

7%

  • Brand 143%
  • Brand 227%
  • Brand 310%
  • Brand 46%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (5 brands, 7%)

Demand

Reclaimed Wood search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KBlack Friday '24SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.6×

Search terms

Top Reclaimed Wood search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • reclaimed wood28K/yr
  • reclaimed wood planks12K/yr
  • barnwood wall planks14K/yr
  • barn wood planks7K/yr
  • barnwood8K/yr
  • barn wood9K/yr
  • reclaimed barn wood7K/yr
  • barnwood planks6K/yr
  • cheap reclaimed wood4K/yr
  • barn wood wall planks8K/yr

Reviews and returns

What reviews say buyers love and hate about Reclaimed Wood

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
19%of negative reviews mention “Value For Money”
2.2%of orders come back
“it's not inexpensive”
A buyer, on “Value For Money”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Reclaimed Wood questions

Answered from the same tracked data.