Recipe Cards
MaybeAn estimated 1.0% of orders come back. But demand is soft, at -22.4% this quarter, so Recipe Cards is a Maybe.
- Flapen Score
- 53 / 100Top 19% of 4,656 Arts, Crafts & Sewing niches · +7 vs the category median of 4653
- Market size
- $392K/yr1.2M searches / yr
- 90-day growth
- -22.4%search demand this quarter
- Competition
- 32%top-5 click share · 27 brands · 31 sellers
Flapen Score
Recipe Cards against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Recipe Cards is stronger. Inside it, weaker.
Market
The Recipe Cards market on Amazon at a glance
Shoppers on Amazon United States searched for Recipe Cards 1.2M times last year and spent an estimated $392K. The top 5 brands take 45% of clicks. Demand peaks in Jan–Dec. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 3.5% of those searches ended in a purchase.
Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -22.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $392K a year.
- Searches, last 12 months
- 1.2M
- Growth, 90 days vs prior 90
- -22.4%
- Conversion, latest week
- 3.5%
- Market size, estimated
- $392Ka year
- Peak month
- December2.3× the quietest month
- Top search term
- recipe cards732K searches a year
02 · Price
A sale here is worth $9.80.
Listings sell for $9.80 on average, from $4.86 to $17.38. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 750 to 1,000 of them. At $9.80 that is $7K to $10K a year per listing.
- Average price
- $9.80under the $15 to $100 sweet spot
- Price range
- $4.86–$17.38
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 50K–60K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $7K–$10K
- Returns
- 1.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #636 within Paper & Paper Crafts. It carries 1,057 reviews at 4.75 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 100%
- Out of stock, average day
- 5.6%
- Average rank
- #636in Paper & Paper Crafts
- Average rating
- 4.75 starsAmazon United States average 4.42 stars
- Average reviews
- 1,057per listing
- Listings tracked
- 54
04 · Newcomers
0 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 9
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Recipe Cards products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 32% of clicks. An open shelf where new products get seen.
Brands
27 falling
Sellers
31
Top-5 brand share
45%
Top 20: 95%
Top-5 click share
32%
Top 20: 70%
Open market
49%
- Brand 112%
- Brand 29%
- Brand 39%
- Brand 47%
- Brand 57%
- Brand 66%
Demand
Recipe Cards search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Dec · busiest ÷ quietest = 2.3×
Search terms
Top Recipe Cards search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- recipe cards732K/yr
- recipe cards 4x6156K/yr
- 4x6 recipe cards69K/yr
- recipe cards for bridal shower22K/yr
- recipe card25K/yr
- recipe cards 5x724K/yr
- vintage recipe cards17K/yr
- blank recipe cards16K/yr
- bridal shower recipe cards10K/yr
- 5x7 recipe cards14K/yr
Reviews and returns
What reviews say buyers love and hate about Recipe Cards
We read the reviews and the return reasons for every product selling here.
“it is so big”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Recipe Cards questions
Answered from the same tracked data.









