Rainbow Yarn
FailShoppers spend an estimated $91K a year here, so Rainbow Yarn is a Fail.
- Flapen Score
- 40 / 100Ranks 3,499 of 4,656 Arts, Crafts & Sewing niches · −6 vs the category median of 4640
- Market size
- $91K/yr262K searches / yr
- 90-day growth
- -4.1%search demand this quarter
- Competition
- 46%top-5 click share · 12 brands · 57 sellers
Flapen Score
Rainbow Yarn against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Rainbow Yarn is stronger. Inside it, weaker.
Market
The Rainbow Yarn market on Amazon at a glance
Shoppers on Amazon United States searched for Rainbow Yarn 262K times last year and spent an estimated $91K. The top 5 brands take 90% of clicks. Demand peaks in Jun. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 2.6% of those searches ended in a purchase.
Shoppers searched for this 262K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -4.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $91K a year.
- Searches, last 12 months
- 262K
- Growth, 90 days vs prior 90
- -4.1%
- Conversion, latest week
- 2.6%
- Market size, estimated
- $91Ka year
- Peak month
- June2.0× the quietest month
- Top search term
- rainbow yarn108K searches a year
02 · Price
A sale here is worth $13.39.
Listings sell for $13.39 on average, from $4.72 to $20.78. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $13.39 that is $1K to $3K a year per listing.
- Average price
- $13.39under the $15 to $100 sweet spot
- Price range
- $4.72–$20.78
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$3K
- Returns
- 1.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
42% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 2.7% of listings are out of stock. The average listing ranks #274 within Knitting & Crochet. It carries 5,793 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 42%
- Prime listings
- 97%
- Out of stock, average day
- 2.7%
- Average rank
- #274in Knitting & Crochet
- Average rating
- 4.63 starsAmazon United States average 4.42 stars
- Average reviews
- 5,793per listing
- Listings tracked
- 33
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Rainbow Yarn products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 9, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Red Heart Super Saver Bitty Stripes Unicorn Mane Yarn - 2 Pack of 283g/10oz - 100% Acrylic - #4 Worsted (Medium) - 515 Yards - Knitting/Crochet
- Price
- $17.26
- Rating
- 4.7/5
- Reviews
- 2,057
- Age
- 1y ago

Red Heart Super Saver Bitty Stripes Crayon Box Yarn - 2 Pack of 10oz/283g - 100% Acrylic - #4 Worsted (Medium) - 515 Yards - Knitting/Crochet
- Price
- $18.47
- Rating
- 4.7/5
- Reviews
- 2,057
- Age
- 1y ago

Red Heart Super Saver Yarn 3 Pack Favorite Stripe 3 Count
- Price
- $12.29
- Rating
- 4.7/5
- Reviews
- 41,281
- Age
- 4y ago

Lion Brand Yarn Mandala Baby Yarn Rainbow Falls 1 Skein
- Price
- $8.07
- Rating
- 4.7/5
- Reviews
- 3,523
- Age
- 8y ago

Red Heart Rh Super Saver Stripes Favorite Stripe
- Price
- $6.86
- Rating
- 4.7/5
- Reviews
- 2,278
- Age
- 9y ago
Trending
estimated 90-day click momentum
Plush Chunky Chenille Yarn Fluffy Velvet Yarn for Crocheting Soft Thick Bulky Yarn for Knitting and Making Clothes Hats Scarves Blankets Cushions(3.5oz 196.8yds Each (Rainbow Color)
- Price
- $6.31
- Rating
- 4.2/5
- Reviews
- 499
- Age
- 1y ago

Red Heart Rh Super Saver Stripes Favorite Stripe
- Price
- $6.86
- Rating
- 4.7/5
- Reviews
- 2,278
- Age
- 9y ago

Red Heart Super Saver Bitty Stripes Horizon Yarn - 2 Pack of 10oz/283g - 100% Acrylic - #4 Worsted (Medium) - 515 Yards - Knitting/Crochet
- Price
- $16.38
- Rating
- 4.7/5
- Reviews
- 2,057
- Age
- 1y ago

Red Heart Super Saver Bitty Stripes Mermaid Yarn - 2 Pack of 10oz/283g - 100% Acrylic - #4 Worsted (Medium) - 515 Yards - Knitting/Crochet
- Price
- $16.04
- Rating
- 4.7/5
- Reviews
- 2,057
- Age
- 1y ago

Red Heart Super Saver Bitty Stripes Unicorn Mane Yarn - 2 Pack of 283g/10oz - 100% Acrylic - #4 Worsted (Medium) - 515 Yards - Knitting/Crochet
- Price
- $17.26
- Rating
- 4.7/5
- Reviews
- 2,057
- Age
- 1y ago
Newest
by launch date
Red Heart Super Saver Bitty Stripes Unicorn Mane Yarn - 2 Pack of 283g/10oz - 100% Acrylic - #4 Worsted (Medium) - 515 Yards - Knitting/Crochet
- Price
- $17.26
- Rating
- 4.7/5
- Reviews
- 2,057
- Age
- 1y ago

Red Heart Super Saver Bitty Stripes Yarn
- Price
- $12.67
- Rating
- 4.8/5
- Reviews
- 17
- Age
- 1y ago

Plush Chunky Chenille Yarn Fluffy Velvet Yarn for Crocheting Soft Thick Bulky Yarn for Knitting and Making Clothes Hats Scarves Blankets Cushions(3.5oz 196.8yds Each (Rainbow Color)
- Price
- $6.31
- Rating
- 4.2/5
- Reviews
- 499
- Age
- 1y ago

Red Heart Super Saver Bitty Stripes Rainbow Yarn - 2 Pack of 10oz/283g - 100% Acrylic - #4 Worsted (Medium) - 515 Yards - Knitting/Crochet
- Price
- $16.48
- Rating
- 4.7/5
- Reviews
- 2,057
- Age
- 1y ago

Red Heart Super Saver Bitty Stripes Moonbeam Yarn - 2 Pack of 10oz/283g - 100% Acrylic - #4 Worsted (Medium) - 515 Yards - Knitting/Crochet
- Price
- $16.06
- Rating
- 4.7/5
- Reviews
- 2,057
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
57
Est. top-5 brand share
90%
Top 20: 100%
Est. top-5 click share
46%
Top 20: 84%
Open market
8%
- Red Heart75%
- Lion Brand Yarn5%
- DAERBOF4%
- NICEEC3%
- HEJIN3%
- seremel2%
- Open — no brand owns it (6 brands, 8%)
Demand
Rainbow Yarn search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun · busiest ÷ quietest = 2.0×
Search terms
Top Rainbow Yarn search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- rainbow yarn108K/yr
- red heart bitty stripes yarn35K/yr
- bitty stripes yarn19K/yr
- rainbow yarn for crocheting20K/yr
- red heart bitty stripes12K/yr
- rainbow cotton yarn8K/yr
- pride yarn4K/yr
- red heart stripes yarn11K/yr
- red heart super saver stripes6K/yr
- yarn rainbow6K/yr
Reviews and returns
What reviews say buyers love and hate about Rainbow Yarn
We read the reviews and the return reasons for every product selling here.
“Colors in person are not like the picture”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Rainbow Yarn questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









