Rainbow Loom Charms

Shoppers searched for this 72K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved +34.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $43K a year.

Searches, last 12 months

72K

Growth, 90 days vs prior 90

+34.6%

Conversion, latest week

5.1%

Market size, estimated

$43Ka year

Peak month

July1.9× the quietest month

Top search term

rainbow loom charms32K searches a year

Listings sell for $11.64 on average, from $4.94 to $27.00. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $11.64 that is $1K to $3K a year per listing.

Average price

$11.64under the $15 to $100 sweet spot

Price range

$4.94–$27.00

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

1.1%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #568 within Charms. It carries 993 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

100%

Out of stock, average day

5.5%

Average rank

#568in Charms

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

993per listing

Listings tracked

14

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

32 months