Rainbow Loom

Shoppers searched for this 3.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.5% of those searches ended in a purchase. Searches in the last 90 days moved +9.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.4M a year.

Searches, last 12 months

3.3M

Growth, 90 days vs prior 90

+9.4%

Conversion, latest week

6.5%

Market size, estimated

$3.4Ma year

Peak month

December3.0× the quietest month

Top search term

rainbow loom959K searches a year

Listings sell for $15.78 on average, from $5.75 to $27.85. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 6,000 to 8,000 of them. At $15.78 that is $95K to $126K a year per listing.

Average price

$15.78inside the $15 to $100 sweet spot

Price range

$5.75–$27.85

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

150K–200K

Units per listing a year

6,000–8,000

Revenue per listing a year

$95K–$126K

Returns

1.1%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.9% of listings are out of stock. The average listing ranks #55 within Weaving & Spinning. It carries 2,777 reviews at 4.74 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

15.9%

Average rank

#55in Weaving & Spinning

Average rating

4.74 starsAmazon United States average 4.42 stars

Average reviews

2,777per listing

Listings tracked

27

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

38 months