Rainbow Face Paint

Shoppers searched for this 66K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved +338.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $37K a year.

Searches, last 12 months

66K

Growth, 90 days vs prior 90

+338.1%

Conversion, latest week

5.3%

Market size, estimated

$37Ka year

Peak month

June11.2× the quietest month

Top search term

rainbow face paint37K searches a year

Listings sell for $10.72 on average, from $3.98 to $22.49. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $10.72 that is $0 to $1K a year per listing.

Average price

$10.72under the $15 to $100 sweet spot

Price range

$3.98–$22.49

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

1.2%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.5% of listings are out of stock. The average listing ranks #247 within Face Painting. It carries 676 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

8.5%

Average rank

#247in Face Painting

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

676per listing

Listings tracked

41

17 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

17

Successful launches

8Amazon's first-year sales bar

Average brand age

25 months