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Quilters Dream Batting

Fail

The top 5 brands take 93% of clicks, so Quilters Dream Batting is a Fail.

Flapen Score
47
47 / 100
Top 45% of 4,656 Arts, Crafts & Sewing niches · +1 vs the category median of 46
Market size
$86K/yr54K searches / yr
90-day growth
-11.7%search demand this quarter
Competition
50%top-5 click share · 10 brands · 23 sellers

Flapen Score

Quilters Dream Batting against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Quilters Dream Batting is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Quilters Dream Batting market on Amazon at a glance

Shoppers on Amazon United States searched for Quilters Dream Batting 54K times last year and spent an estimated $86K. The top 5 brands take 93% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 4.4% of those searches ended in a purchase.

Shoppers searched for this 54K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved -11.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $86K a year.

Searches, last 12 months
54K
Growth, 90 days vs prior 90
-11.7%
Conversion, latest week
4.4%
Market size, estimated
$86Ka year
Peak month
February1.5× the quietest month
Top search term
quilters dream cotton batting22K searches a year

02 · Price

A sale here is worth $36.74.

Listings sell for $36.74 on average, from $14.54 to $79.82. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $36.74 that is $0 to $4K a year per listing.

Average price
$36.74inside the $15 to $100 sweet spot
Price range
$14.54–$79.82
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #513 within Quilting. It carries 365 reviews at 4.72 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
94%
Out of stock, average day
2.8%
Average rank
#513in Quilting
Average rating
4.72 starsAmazon United States average 4.42 stars
Average reviews
365per listing
Listings tracked
31

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 95 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
95 months

Products

Top Quilters Dream Batting products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 flat

Sellers

23

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

50%

Top 20: 90%

Open market

5%

  • Brand 156%
  • Brand 226%
  • Brand 34%
  • Brand 44%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (4 brands, 5%)

Demand

Quilters Dream Batting search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Quilters Dream Batting search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • quilters dream cotton batting22K/yr
  • quilters dream batting20K/yr
  • dream cotton batting for quilting3K/yr
  • quilters dream3K/yr
  • quilters dream request batting3K/yr
  • dream cotton batting2K/yr

Reviews and returns

What reviews say buyers love and hate about Quilters Dream Batting

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Quality-Overall”
20%of negative reviews mention “Thickness”
0.6%of orders come back
“Harder for me to sew with this thickness”
A buyer, on “Thickness”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Quilters Dream Batting questions

Answered from the same tracked data.