Quilling Paper
FailDemand is soft, at -15.0% this quarter, so Quilling Paper is a Fail.
- Flapen Score
- 44 / 100Ranks 2,771 of 4,656 Arts, Crafts & Sewing niches · −2 vs the category median of 4644
- Market size
- $105K/yr124K searches / yr
- 90-day growth
- -15.0%search demand this quarter
- Competition
- 61%top-5 click share · 13 brands · 16 sellers
Flapen Score
Quilling Paper against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Quilling Paper is stronger. Inside it, weaker.
Market
The Quilling Paper market on Amazon at a glance
Shoppers on Amazon United States searched for Quilling Paper 124K times last year and spent an estimated $105K. The top 5 brands take 85% of clicks. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 4.8% of those searches ended in a purchase.
Shoppers searched for this 124K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved -15.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $105K a year.
- Searches, last 12 months
- 124K
- Growth, 90 days vs prior 90
- -15.0%
- Conversion, latest week
- 4.8%
- Market size, estimated
- $105Ka year
- Peak month
- December1.6× the quietest month
- Top search term
- quilling paper80K searches a year
02 · Price
A sale here is worth $17.48.
Listings sell for $17.48 on average, from $5.22 to $46.63. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $17.48 that is $2K to $4K a year per listing.
- Average price
- $17.48inside the $15 to $100 sweet spot
- Price range
- $5.22–$46.63
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$4K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #19 within Paper & Paper Crafts. It carries 877 reviews at 4.66 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 100%
- Out of stock, average day
- 0.8%
- Average rank
- #19in Paper & Paper Crafts
- Average rating
- 4.66 starsAmazon United States average 4.42 stars
- Average reviews
- 877per listing
- Listings tracked
- 25
04 · Newcomers
0 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Quilling Paper products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
JUYA Multi-Color Paper Quilling Strips Set 60 Colors 10 Packs 54cm Length Paper Width 3mm (0.12 in)
- Price
- $14.55
- Rating
- 4.8/5
- Reviews
- 1,234
- Age
- 5y ago

Phinus 2060 Sheets Origami Paper 27 Assortment Colors Double Sided Star Paper Strips 8.5 x 0.4 Inch Lucky Origami Star Paper Strips for DIY Hand Art Crafts
- Price
- $5.22
- Rating
- 4.6/5
- Reviews
- 1,497
- Age
- 2y ago

IMISNO Paper Quilling Strips Set 1040 Strips 26 Colors (3/5/7/10mmx38cm Pack of 4 Sets)
- Price
- $11.10
- Rating
- 4.7/5
- Reviews
- 1,781
- Age
- 10y ago

Zorfeter 9 Sets Multi-Color Quilling Paper Strips Kits 900 Strips 42 Colors 3mm Width 15 Length
- Price
- $9.07
- Rating
- 4.7/5
- Reviews
- 190
- Age
- 5y ago

JUYA Paper Quilling Kits with 30 Colors 600 Strips and 8 Tools (Paper Width:3mm Blue Tools)
- Price
- $15.23
- Rating
- 4.7/5
- Reviews
- 2,359
- Age
- 10y ago
Trending
estimated 90-day click momentum
SHRJ 900Pcs Multi-Color Paper Quilling Strips Set 9 Colors Gradient Series Quilling Paper Strips 39cm Length for Decorating Gift Bags Card Making DIY Art Craft Width 5mm (0.20 in)
- Price
- $9.30
- Rating
- 4.0/5
- Reviews
- 1
- Age
- 3mo ago

35 Pack Multi-Color Paper Quilling Strips Set 4200 Strips 35 Colors Width 5mm Length 54cm Quilling Art Strip for DIY Craft
- Price
- $23.90
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 6mo ago

JUYA Multi-Color Paper Quilling Strips Set 60 Colors 10 Packs 54cm Length Paper Width 5mm (0.20 in)
- Price
- $17.47
- Rating
- 4.8/5
- Reviews
- 1,234
- Age
- 5y ago

Paper Quilling Strips with 26 Colors 2080 Strips Quilling Tools and Supplies
- Price
- $15.84
- Rating
- 4.7/5
- Reviews
- 1,781
- Age
- 5y ago

All-in-One Paper Quilling Kit 1860pcs 3mm/5mm/10mm Quilling Paper Strips with Electric Quilling Pen/Crimper/Comb Board Complete Set for Beginners to Advanced Users DIY Crafts & Classroom Teaching
- Price
- $46.63
- Rating
- 4.6/5
- Reviews
- 1,252
- Age
- 9y ago
Newest
by launch date
SHRJ 900Pcs Multi-Color Paper Quilling Strips Set 9 Colors Gradient Series Quilling Paper Strips 39cm Length for Decorating Gift Bags Card Making DIY Art Craft Width 5mm (0.20 in)
- Price
- $9.30
- Rating
- 4.0/5
- Reviews
- 1
- Age
- 3mo ago

35 Pack Multi-Color Paper Quilling Strips Set 4200 Strips 35 Colors Width 5mm Length 54cm Quilling Art Strip for DIY Craft
- Price
- $23.90
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 6mo ago

900 Pcs Quilling Papers Kits 42 Colors 900 Strips Origami Paper Quilling Strip Paper for Picture Frames Decorating Cards DIY Craft 5mm x 39cm
- Price
- $8.93
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 8mo ago

Phinus 2060 Sheets Origami Paper 27 Assortment Colors Double Sided Star Paper Strips 8.5 x 0.4 Inch Lucky Origami Star Paper Strips for DIY Hand Art Crafts
- Price
- $5.22
- Rating
- 4.6/5
- Reviews
- 1,497
- Age
- 2y ago

Auvotuis 3mm Width Quilling Paper Strips 40 Colors 900 Strips Paper Quilling Strips Kit Origami Paper Strips for DIY Art Craft Length 39cm
- Price
- $8.80
- Rating
- 4.8/5
- Reviews
- 28
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
16
Est. top-5 brand share
85%
Top 20: 100%
Est. top-5 click share
61%
Top 20: 95%
Open market
12%
- JUYA39%
- Phinus14%
- IMISNO13%
- Zorfeter11%
- QTLCOHD8%
- YURROAD3%
- Open — no brand owns it (7 brands, 12%)
Demand
Quilling Paper search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top Quilling Paper search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- quilling paper80K/yr
- quilling paper strips26K/yr
- paper quilling strips8K/yr
- quilling strips7K/yr
- juya quilling paper4K/yr
Reviews and returns
What reviews say buyers love and hate about Quilling Paper
We read the reviews and the return reasons for every product selling here.
“Not Oragmi quality paper”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Quilling Paper questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









