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Purse Strap Extender

Fail

Prices span $5.56–$14.83, mostly outside the sweet spot, so Purse Strap Extender is a Fail.

Flapen Score
36
36 / 100
Ranks 4,076 of 4,656 Arts, Crafts & Sewing niches · −10 vs the category median of 46
Market size
$84K/yr808K searches / yr
90-day growth
-20.9%search demand this quarter
Competition
42%top-5 click share · 27 brands · 28 sellers

Flapen Score

Purse Strap Extender against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Purse Strap Extender is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Purse Strap Extender market on Amazon at a glance

Shoppers on Amazon United States searched for Purse Strap Extender 808K times last year and spent an estimated $84K. The top 5 brands take 50% of clicks. Demand peaks in Dec. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 808K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -20.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $84K a year.

Searches, last 12 months
808K
Growth, 90 days vs prior 90
-20.9%
Conversion, latest week
1.2%
Market size, estimated
$84Ka year
Peak month
December2.7× the quietest month
Top search term
purse extender106K searches a year

02 · Price

A sale here is worth $8.50.

Listings sell for $8.50 on average, from $5.56 to $14.83. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $8.50 that is $6K to $9K a year per listing.

Average price
$8.50under the $15 to $100 sweet spot
Price range
$5.56–$14.83
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
750–1,000
Revenue per listing a year
$6K–$9K
Returns
4.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #243 within Purse Making. It carries 377 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#243in Purse Making
Average rating
4.71 starsAmazon United States average 4.42 stars
Average reviews
377per listing
Listings tracked
35

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
22 months

Products

Top Purse Strap Extender products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

Brands

27 falling

Sellers

28

Top-5 brand share

50%

Top 20: 94%

Top-5 click share

42%

Top 20: 85%

Open market

43%

  • Brand 114%
  • Brand 211%
  • Brand 310%
  • Brand 48%
  • Brand 57%
  • Brand 66%

Demand

Purse Strap Extender search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KHoliday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMayAug

Peak months: Dec · busiest ÷ quietest = 2.7×

Search terms

Top Purse Strap Extender search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • purse extender106K/yr
  • bag extender chain155K/yr
  • purse strap extender69K/yr
  • coach bag extender83K/yr
  • bag extender66K/yr
  • purse extender chain99K/yr
  • coach purse extender28K/yr
  • purse chain extender27K/yr
  • coach extender chain29K/yr
  • bag strap extender22K/yr

Reviews and returns

What reviews say buyers love and hate about Purse Strap Extender

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Quality-Overall”
22%of negative reviews mention “Color”
4.3%of orders come back
“The color is off a bit”
A buyer, on “Color”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Purse Strap Extender questions

Answered from the same tracked data.