Purse Chain

Shoppers searched for this 750K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -6.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $129K a year.

Searches, last 12 months

750K

Growth, 90 days vs prior 90

-6.3%

Conversion, latest week

1.0%

Market size, estimated

$129Ka year

Peak month

December2.0× the quietest month

Top search term

gold purse chain147K searches a year

Listings sell for $17.69 on average, from $4.79 to $144.81. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $17.69 that is $13K to $18K a year per listing.

Average price

$17.69inside the $15 to $100 sweet spot

Price range

$4.79–$144.81

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

750–1,000

Revenue per listing a year

$13K–$18K

Returns

6.3%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #712 within Purse Making. It carries 956 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#712in Purse Making

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

956per listing

Listings tracked

30

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

22 months