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Purple Tissue Paper

Fail

Prices span $4.41–$8.90, mostly outside the sweet spot, so Purple Tissue Paper is a Fail.

Flapen Score
44
44 / 100
Ranks 2,771 of 4,656 Arts, Crafts & Sewing niches · −2 vs the category median of 46
Market size
$134K/yr130K searches / yr
90-day growth
+14.2%search demand this quarter
Competition
67%top-5 click share · 19 brands · 20 sellers

Flapen Score

Purple Tissue Paper against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Purple Tissue Paper is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Purple Tissue Paper market on Amazon at a glance

Shoppers on Amazon United States searched for Purple Tissue Paper 130K times last year and spent an estimated $134K. The top 5 brands take 71% of clicks. Demand peaks in May–Oct. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 14.9% of those searches ended in a purchase.

Shoppers searched for this 130K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.9% of those searches ended in a purchase. Searches in the last 90 days moved +14.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $134K a year.

Searches, last 12 months
130K
Growth, 90 days vs prior 90
+14.2%
Conversion, latest week
14.9%
Market size, estimated
$134Ka year
Peak month
May2.0× the quietest month
Top search term
purple tissue paper91K searches a year

02 · Price

A sale here is worth $6.90.

Listings sell for $6.90 on average, from $4.41 to $8.90. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At $6.90 that is $5K to $7K a year per listing.

Average price
$6.90under the $15 to $100 sweet spot
Price range
$4.41–$8.90
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
750–1,000
Revenue per listing a year
$5K–$7K
Returns
1.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

65% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.8% of listings are out of stock. The average listing ranks #70 within Paper & Paper Crafts. It carries 2,004 reviews at 4.75 stars, so a new listing needs social proof before a better product.

Sponsored listings
65%
Prime listings
100%
Out of stock, average day
8.8%
Average rank
#70in Paper & Paper Crafts
Average rating
4.75 starsAmazon United States average 4.42 stars
Average reviews
2,004per listing
Listings tracked
23

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
38 months

Products

Top Purple Tissue Paper products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

Brands

19 falling

Sellers

20

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

67%

Top 20: 97%

Open market

26%

  • Brand 125%
  • Brand 220%
  • Brand 314%
  • Brand 49%
  • Brand 54%
  • Brand 64%

Demand

Purple Tissue Paper search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Oct · busiest ÷ quietest = 2.0×

Search terms

Top Purple Tissue Paper search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • purple tissue paper91K/yr
  • purple tissue paper for gift bags15K/yr
  • tissue paper purple8K/yr
  • purple tissue paper bulk4K/yr
  • dark purple tissue paper5K/yr
  • purple tissue3K/yr
  • purple tissue paper sheets3K/yr

Reviews and returns

What reviews say buyers love and hate about Purple Tissue Paper

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Color”
25%of negative reviews mention “Thickness”
1.7%of orders come back
“It is just a little thicker than what you normally think of as being tissue paper”
A buyer, on “Thickness”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Purple Tissue Paper questions

Answered from the same tracked data.