purple feathers
Worth a lookShows a fragmented shelf (top 5 take 25% of clicks), but a small market ($30K/yr) keeps it on the watch list.
Competition
Great25%top-5 click share — an open shelf
Brand share
Great49%top-5 brand share — no brand owns this niche
Price range
Great$4.85–$64.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good880.02avg incumbent reviews — the moat a new listing must climb
Avg price
Good$13.40avg listing price — sweet spot $15–$100
Conversion
Good4.1%search→purchase rate — share of searches ending in a sale
Returns
Bad7.0%return rate — above 5% kills the launch gate
Growth
Bad-24.1%90-day search growth — must beat 0% to launch
Market size
Bad$30K$30K/yr · 55K searches
According to Flapen's Amazon United States niche tracking, purple feathers is a $30K/yr Amazon United States market (55K searches/yr). The top 5 brands hold 49% of demand. Demand peaks in Oct. Verdict: Worth a look — 50/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
purple feathers market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- $40K–$54K
- units × avg price
- Conversion rate
- 4.1%
- Avg BSR
- #781
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 75%
- Out of stock
- 2.0%
- Avg brand age
- 49 months
- Avg seller age
- 207 days
Competition & brand share
Clicks spread well past the top 5 (25% combined) — an open shelf where new products get seen.Brands
29 rising
Sellers
32
Top-5 brand share
49%
Top 20: 95%
Top-5 click share
25%
Top 20: 71%
Open market
44%
- Soarer12%
- Ballinger12%
- Holmgren9%
- LWINGFLYER9%
- THARAHT7%
- SOGUGOM7%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -24.1% search growth over the last 90 days.Peak months: Oct · busiest ÷ quietest = 3.8×
Top purple feathers search terms
- purple feathers37K/yr
- purple feather9K/yr
- purple ostrich feathers7K/yr
- purple feathers for centerpieces1K/yr
Top purple feathers products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
100pcs Pheasant Feathers 2-3 Inches Fluffy Spotted Plumage Feather for Dream Catcher Crafts Sewing Clothing Decoration (Purple)
LWINGFLYER$7.424.4★350 rev
Ballinger Purple Ostrich Feathers Bulk - 24Pcs 10-12inch Feathers for Vase Party Centerpieces Mardi Gras and Home Decor
Ballinger$14.124.4★4,539 rev
Happy Feather 100PCS Saddle Hackle Rooster Feather for Crafts 5-7 inch Natural Pheasant Neck Feathers DIY Pendant Earrings Dream Catcher-Purple
Happy Feather$7.884.4★1,492 rev
NEWONG 30pcs Purple Ostrich Feathers Natural Bulk 9-12inch(23-30cm) Vase Craft Wedding Home Party Centerpieces Christmas Day Decoration
NEWONG$13.834.3★1,273 rev
Soarer Purple Feathers for Crafts - 300pcs 3-5inch Craft Feathers Bulk for Wedding Home Party Dream Catcher Supplies and DIY Crafts(Purple)
Soarer$6.824.5★2,597 rev
Newest
by launch date
SOGUGOM Purple Bulk Feather Boas - 35g 2 Yards Boa Feathers for Mardi Gras Party Wedding Concert Costume and Home Decoration(Purple)
SOGUGOM$7.10636 rev
MAOFENG Chandelle Turkey Feather Boa 1.64 Yards 30g for Halloween Dancing Wedding Party DIY Craft Costume Decoration Feather Boa Light Purple
MAOFENG$6.78545 rev
Holmgren Purple Craft Feathers Bulk - 200pcs 5-7inch Rooster Feathers Bulk for Halloween Mardi Gras Masquerade Party Costume Decoration and DIY Crafts (Purple)
Holmgren$9.09694 rev
iHUFeather Natural Rooster Tail Feathers 50pcs 10-12inch Long Rooster Coque Tail Feathers Bulk for DIY Crafts Costume and Halloween Party Performances Decoration(Purple)
iHUFeather$9.16338 rev
SOGUGOM Purple Craft Ostrich Feathers - 30PCS 6-8 inch Small Ostrich Feathers Kit for Dream Catchers Hats and Mardi Gras(Purple)
SOGUGOM$7.66390 rev
Trending
90-day click momentumMAOFENG Chandelle Turkey Feather Boa 1.64 Yards 30g for Halloween Dancing Wedding Party DIY Craft Costume Decoration Feather Boa Light Purple
MAOFENG$6.783.4★
SOGUGOM Purple Bulk Feather Boas - 35g 2 Yards Boa Feathers for Mardi Gras Party Wedding Concert Costume and Home Decoration(Purple)
SOGUGOM$7.103.7★
NEWONG 30pcs Purple Ostrich Feathers Natural Bulk 9-12inch(23-30cm) Vase Craft Wedding Home Party Centerpieces Christmas Day Decoration
NEWONG$13.834.3★
50pcs 3-6 Inches Purple Colorful Spotted Feathers for Craft Jewelry and Clothing Decoration and Dream Catcher
wanruida$6.924.4★
Holmgren Purple Large Ostrich Feather - 20pcs Making Kit 22 Inch Large Ostrich Feathersfor Crafts Floral Arrangement Wedding Party Centerpieces Home Decorations (Purple)
Holmgren$15.754.1★
What buyers say about purple feathers
What buyers praise and complain about, mined from review topics.What buyers love
“The color was bright”
“Nice quality and color for these feathers”
“They were easy to assemble”
“they were cheap”
“Soft”
“great quantity”
“perfect, great size”
“gets so excited when we pull a new one out of the bag”
“My Cat LOVES These”
“As described”
What buyers complain about
“Nooooooooo, Not true to size”
“everything is expensive now”
“Not as described”
“Smells terrible and falls apart”
“The colors did not match”
“flimsier than I expected”
Top return reasons
Common questions
- Is purple feathers profitable to sell on Amazon United States?
- The niche generates $30K/yr across 57 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -24.1%. Flapen's verdict: Worth a look (50/100).
- How competitive is the purple feathers niche?
- 29 brands and 32 sellers compete. The top 5 products take 25% of clicks and top 5 brands hold 49% of demand.
- What do buyers complain about in purple feathers?
- Top complaints mined from reviews: Size-Overall, Value For Money, Advertised Vs Actual Product. The return rate is 7.0% — above our launch gate.
- When does demand for purple feathers peak?
- Demand peaks in Oct; the busiest month runs 3.8× the quietest.
- What does it cost to enter the purple feathers niche?
- Listings span $4.85–$64.81; the average listing price is $13.40 (sweet spot $15–$100). The average incumbent carries 880 reviews — the moat a new listing must climb.