Primary Writing Paper
FailThe products selling today already average 4.7★, so Primary Writing Paper is a Fail.
- Flapen Score
- 37 / 100Ranks 3,964 of 4,656 Arts, Crafts & Sewing niches · −9 vs the category median of 4637
- Market size
- $76K/yr97K searches / yr
- 90-day growth
- -5.5%search demand this quarter
- Competition
- 71%top-5 click share · 10 brands · 92 sellers
Flapen Score
Primary Writing Paper against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Primary Writing Paper is stronger. Inside it, weaker.
Market
The Primary Writing Paper market on Amazon at a glance
Shoppers on Amazon United States searched for Primary Writing Paper 97K times last year and spent an estimated $76K. The top 5 brands take 88% of clicks. Demand peaks in Aug–Sep. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 6.7% of those searches ended in a purchase.
Shoppers searched for this 97K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.7% of those searches ended in a purchase. Searches in the last 90 days moved -5.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $76K a year.
- Searches, last 12 months
- 97K
- Growth, 90 days vs prior 90
- -5.5%
- Conversion, latest week
- 6.7%
- Market size, estimated
- $76Ka year
- Peak month
- August2.4× the quietest month
- Top search term
- handwriting paper59K searches a year
02 · Price
A sale here is worth $11.79.
Listings sell for $11.79 on average, from $3.20 to $18.90. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $11.79 that is $6K to $9K a year per listing.
- Average price
- $11.79under the $15 to $100 sweet spot
- Price range
- $3.20–$18.90
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $6K–$9K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #241 within Paper & Paper Crafts. It carries 2,309 reviews at 4.72 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #241in Paper & Paper Crafts
- Average rating
- 4.72 starsAmazon United States average 4.42 stars
- Average reviews
- 2,309per listing
- Listings tracked
- 16
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 53 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 53 months
Products
Top Primary Writing Paper products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.
Brands
10 falling
Sellers
92
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
71%
Top 20: 100%
Open market
7%
- Brand 153%
- Brand 219%
- Brand 37%
- Brand 46%
- Brand 54%
- Brand 64%
- Open — no brand owns it (4 brands, 7%)
Demand
Primary Writing Paper search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep · busiest ÷ quietest = 2.4×
Search terms
Top Primary Writing Paper search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- handwriting paper59K/yr
- primary writing paper13K/yr
- primary lined paper7K/yr
- primary paper7K/yr
- preschool writing paper7K/yr
- handwriting paper grade 13K/yr
Reviews and returns
What reviews say buyers love and hate about Primary Writing Paper
We read the reviews and the return reasons for every product selling here.
“It's also pretty thin”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Primary Writing Paper questions
Answered from the same tracked data.