Pony Bead Lacing

Shoppers searched for this 428K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved +124.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $228K a year.

Searches, last 12 months

428K

Growth, 90 days vs prior 90

+124.8%

Conversion, latest week

5.9%

Market size, estimated

$228Ka year

Top search term

pony bead lacing169K searches a year

Listings sell for $9.11 on average, from $6.76 to $15.49. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,000 to 1,250 of them. At $9.11 that is $9K to $11K a year per listing.

Average price

$9.11under the $15 to $100 sweet spot

Price range

$6.76–$15.49

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

1,000–1,250

Revenue per listing a year

$9K–$11K

Returns

1.1%of orders · Amazon United States median 2.1%

76% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #231 within Beading Supplies. It carries 2,684 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

94%

Out of stock, average day

2.2%

Average rank

#231in Beading Supplies

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

2,684per listing

Listings tracked

17

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

37 months