Plastic Canvas
FailDemand is soft, at -7.6% this quarter, so Plastic Canvas is a Fail.
- Flapen Score
- 44 / 100Ranks 2,771 of 4,656 Arts, Crafts & Sewing niches · −2 vs the category median of 4644
- Market size
- $165K/yr250K searches / yr
- 90-day growth
- -7.6%search demand this quarter
- Competition
- 65%top-5 click share · 15 brands · 18 sellers
Flapen Score
Plastic Canvas against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Plastic Canvas is stronger. Inside it, weaker.
Market
The Plastic Canvas market on Amazon at a glance
Shoppers on Amazon United States searched for Plastic Canvas 250K times last year and spent an estimated $165K. The top 5 brands take 71% of clicks. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 4.7% of those searches ended in a purchase.
Shoppers searched for this 250K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.7% of those searches ended in a purchase. Searches in the last 90 days moved -7.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $165K a year.
- Searches, last 12 months
- 250K
- Growth, 90 days vs prior 90
- -7.6%
- Conversion, latest week
- 4.7%
- Market size, estimated
- $165Ka year
- Peak month
- January1.3× the quietest month
- Top search term
- plastic canvas123K searches a year
02 · Price
A sale here is worth $13.92.
Listings sell for $13.92 on average, from $5.73 to $27.43. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At $13.92 that is $7K to $10K a year per listing.
- Average price
- $13.92under the $15 to $100 sweet spot
- Price range
- $5.73–$27.43
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $7K–$10K
- Returns
- 2.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #22 within Needlework. It carries 658 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #22in Needlework
- Average rating
- 4.63 starsAmazon United States average 4.42 stars
- Average reviews
- 658per listing
- Listings tracked
- 19
04 · Newcomers
Brands here are young.
The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Plastic Canvas products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 rising
Sellers
18
Top-5 brand share
71%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
24%
- Brand 133%
- Brand 216%
- Brand 39%
- Brand 46%
- Brand 56%
- Brand 65%
Demand
Plastic Canvas search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Plastic Canvas search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- plastic canvas123K/yr
- plastic canvas sheets58K/yr
- plastic cross stitch canvas15K/yr
- cross stitch plastic canvas10K/yr
- plastic mesh canvas7K/yr
- plastic needlepoint canvas6K/yr
- mesh canvas5K/yr
- plastic mesh canvas sheets6K/yr
- mesh plastic canvas4K/yr
- embroidery mesh4K/yr
Reviews and returns
What reviews say buyers love and hate about Plastic Canvas
We read the reviews and the return reasons for every product selling here.
“Sheets are very large”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Plastic Canvas questions
Answered from the same tracked data.